Web & Digital Marketing Executive
UK (Remote)
PermanentIntern/new grad
17 hrs ago
Digital Marketing Lead
Lisburn, Lisburn and Castlereagh, UK (Hybrid)
Salary Not AvailableSenior Level4+ years expPermanent
Posted 19 hrs ago
Job Summary
Own and drive the company’s digital marketing strategy across social media, content, SEO, email, influencers, websites and campaigns, translating clinical and product expertise into engaging, high-impact activities with a strong focus on performance and cross-functional collaboration.
- Defines and executes strategic digital marketing plans
- Leads delivery across channels and campaigns with data-driven optimization
- Collaborates with Product Marketing, therapists, designers and international teams
Job Description
Responsibilities
- lead the company’s digital marketing strategy and activity across social media, content, SEO, email, influencers, websites and digital campaigns, using insight and data to improve performance and support business and product growth.
- This is a senior specialist role, combining strategic ownership with hands-on delivery.
- The role will work closely with the Product Marketing Manager, therapists, designer and international colleagues to turn clinical and product expertise into engaging, effective digital marketing.
Requirements
- A minimum of 4 years’ experience in digital marketing - 1 year of which should be at senior level
- Degree or equivalent qualification in Marketing, Digital Marketing, or a related discipline
- Experience managing social media, digital content, email marketing and websites/CMS
- Practical experience creating and editing video content for digital and social media channels.
- Experience planning and delivering digital campaigns and working with external partners, agencies or influencers.
- Experience of developing and implementing digital marketing campaigns within specific budgets and deadlines
- Experience managing multiple projects, priorities and deadlines with the ability to work independently and take ownership.
- Thorough understanding of the customer and buyer journey
- Strong written and verbal communication skills.
- Strong collaborator and team player
Preferred
- Experience in medical devices or other regulated industry and working with scientific or technical content to specialist audiences
- Experience in SEO, Google Search Console, GA4 and/or other digital analytics platforms.
- Experience with paid social, digital advertising, influencer/creator programmes and digital lead generation.
- Experience developing content hubs, gated content, registration journeys or educational digital experiences.
Benefits
- Casual dress
- Company pension
- Life insurance
- On-site parking
- Work from home
- Life Assurance 4 x salary
- On-site parking
- Hybrid working
- Enhanced holiday entitlement - 33 days including bank holidays
- Excellent working conditions
Leckey
3.8 Glassdoor
Established in 1983, Leckey is a globally recognised pioneer in the research and development of products that help children and adults with disabilities to go, do, enjoy and participate in everyday activities throughout the day and night.The company which started as a one man concern, now employs almost 180 people and distributes its products through a direct sales force in the UK & Ireland, and with market leading distributors worldwide.To everyone in Leckey, Supporting Children means working together with our family of experts – designers, therapists, parents and the broader clinical community to achieve our goals. Our approach is simple – lead through innovation and clinical focus.Our Mission is; To improve the quality of life of children with special needs.Our Vision is; A world where each child is included and they can access their full potential.Our Courageous Goal is; To prevent hip migration in children with CP by 2025.We are committed to our Mission, Vision and Courageous Goals. We want to work with you in partnership to build our family - a community of experts with shared goals and values. Everything we do in Leckey, in partnership with our family of experts, is aimed at achieving these goals.
Founded in 1983
Lisburn, Ballinderry Lower, Ballinderry Upper, Stoneyford, Northern Ireland, GBR
70 employees (10 in marketing)
1% recommend to a friend
Salaries
Digital Marketing median pay in the United Kingdom
Most pay falls between £31K and £50K. Based on 143 salaries.
Marketing Team
Marketing Team Size
4 (6% of company)
Marketing Roles Posted (Last 30 Days)
1
Traffic Signals
Monthly Visitors
20.2K
Traffic Source Mix
Search
50.6%
Direct
23.5%
Referral
8.6%
Social
4.5%
Paid
6.2%
Headcount Trend
Current headcount: ~70
Links
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