Responsibilities

• Create, schedule and publish engaging content across social media platforms.
• Develop content for email marketing campaigns, newsletters and supporter communications.
• Create digital assets including graphics, photography, video content and case studies using platforms such as Canva, capcut and other digital tools.
• Gather and share impact stories that demonstrate the difference the Merlin Centre makes to individuals and families across Cornwall.
• Monitor digital performance and provide regular reports on engagement, reach and audience growth.
• Support paid digital campaigns designed to increase awareness, fundraising income and supporter acquisition.
• Manage and update website content, ensuring information is accurate, engaging and accessible.
• Plan and deliver digital campaigns designed to attract new supporters, donors, event participants and email subscribers.
• Grow our digital audience through paid and organic marketing activity.
• Support lead generation activity across fundraising, venue hire, training and commercial income streams.

Requirements

• Experience within fundraising, social media management, and/or marketing.
• Experience creating and managing social media content across multiple platforms.
• Experience supporting fundraising campaigns, marketing campaigns or community engagement initiatives.
• Experience building positive relationships with supporters, customers or stakeholders.
• Strong digital marketing skills, including social media, content creation and email marketing (Graphic design, photography or video editing skills included).
• Excellent written communication skills with the ability to adapt content for different audiences.
• Understanding of supporter engagement, customer service or relationship management principles.
• Experience using platforms such as Microsoft Products, Canva, WordPress, email marketing and social media scheduling platforms.
• Strong organisational skills with the ability to manage multiple projects and deadlines.
• Excellent interpersonal and communication skills.

Preferred

• Experience working within a charity, not-for-profit or healthcare environment.
• Experience with paid digital advertising.
• Confidence using CRM systems
• Experience using fundraising platforms and event registration systems.
• Experience managing challenge events or community fundraising activities.
• Understanding of fundraising regulations and best practice.

Benefits

• Additional leave
• Flexitime
• Free parking
• Work from home