Brand and Content Executive
Global University Systems (GUS)
City of London, Lambeth, UK (Remote)
£30K/yr - £35K/yrIn-houseFull-timeMid level
3 hrs ago
Digital Marketing Executive
Milton Keynes, UK (Hybrid)
£33K/yr – £35K/yrMid LevelPermanent
Posted 1 month ago
Top 1% of applicants do these two things.
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Job Summary
Own day-to-day social channels and content production while helping run campaigns that drive park visits and event attendance, with a focus on strong digital experiences and accessible user journeys.
- Social & Content Ownership: manage social activity, community engagement, and high quality content across digital channels.
- Campaign & Digital Optimization: support campaigns, improve website and booking systems, and coordinate paid ads to boost attendance.
Job Description
Responsibilities
- Manage day-to-day social media activity and community engagement to engage a variety of audiences and help maintain the reputation of the Trust
- Create and deliver high quality marketing content for the Trust’s digital channels to increase usage of the parks, attendance at events and awareness of the Trust
- Support the Marketing Managers to plan and deliver marketing campaigns and initiatives
- Optimise performance and accessibility of our website, booking systems and other digital channels
- Day-to-day running of social media channels and development of paid advertising campaigns
- Collaborate and support on a range of marketing campaigns and initiatives that inspire people to visit, explore and enjoy our parks
Requirements
- Experience working on social media, including content creation and community engagement
- Excellent written and verbal communication skills
- Basic understanding of SEO and experience in maintaining websites/ using CMS platforms
- Adept at using design tools to create marketing materials (e.g. Canva or Adobe Creative Suite)
- Familiarity with tools such as Google Analytics, Meta Business Suite and email marketing systems
- Strong IT skills, proficient using Microsoft 365
- Videography skills including shooting and editing
Preferred
- Experience running paid social advertising (e.g. Meta, Google, YouTube)
- An understanding of CRM platforms
- Experience working with marketing agencies
- Knowledge of accessibility best practices in digital marketing
Benefits
- Generous and flexible annual leave provision which includes: 25 days plus bank holidays (pro-rata)
- Accrue up to 3 additional days for each full year of service
- Option to buy and sell up to 5 days of annual leave each year
- Flexible bank holiday policy to allow choice in which religious holidays you observe
- Cycle to Work salary sacrifice scheme
- Electric Cars salary sacrifice scheme
- Ikea (homeware) and Curry’s (electronics) salary sacrifice
- Excellent contributory Pension Scheme with up to 10% employer contribution
- Medical cash plan
- Free eye tests
The Parks Trust
Unlike most UK cities the majority of Milton Keynes’ parks, lakes and landscapes are cared for by an independent charity - The Parks Trust, who manage over 6,000 acres of beautiful green spaces. More than 100 full and part-time employees and 240 volunteers deliver its essential work, from landscape maintenance and nature services to the provision of valuable recreation and leisure facilities. The Parks Trust connects communities at over 500 outdoor events and advances public education around wildlife, biodiversity and the environment.
