Digital Marketing Executive

Greater London, Kensington and Chelsea, UK (Hybrid)

£34K/yrMid Level3+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the two-brand digital content engine from calendar discipline to CMS updates and basic SEO, while turning content performance into clear marketing summaries.

  • Content governance: plan, publish, and maintain cross-brand content across LinkedIn, Instagram, email, and websites.
  • Asset coordination and event content: manage assets and capture on-brand photography/video from events and residences.
  • Reporting and SEO hygiene: pull performance data and keep on-page SEO basics up to date for both brands.

Job Description

Responsibilities

  • Plan, schedule and publish approved content across Auriens and Draycott digital channels, including LinkedIn, Instagram, email and website.
  • Maintain the shared content calendar across both brands, keeping activity coordinated and on track.
  • Upload and update approved content on both websites using the CMS.
  • Assist with email marketing campaigns: building, testing, deploying and reporting.
  • Coordinate digital assets, copy, imagery and approvals between internal teams and external agency partners.
  • Capture informal content across the Auriens residence (interiors, details and everyday moments) to maintain a consistent visual presence between campaign shoots.
  • Support basic SEO hygiene across uploaded content: page titles, meta descriptions, image naming and internal links.
  • Pull regular reports across website, social media, email and campaign performance, and help turn data into clear, useful summaries for the Marketing Managers.
  • Help maintain organised digital asset libraries across both brands.
  • Monitor social media comments, messages and engagement, escalating where needed.

Requirements

  • At least three years of experience in a marketing, digital, content or social media role.
  • Good working knowledge of social media platforms, in particular LinkedIn and Instagram.
  • Experience using CMS platforms, email marketing tools, social scheduling tools or analytics dashboards.
  • Strong written communication skills and excellent attention to detail.
  • Solid organisational skills, with the ability to manage deadlines, assets and approvals across multiple projects.
  • A proactive, practical approach and genuine willingness to get involved across different areas of the marketing function.
  • Confidence working with internal stakeholders and external agencies.
  • Ability to work comfortably across two brands with different audiences, tones and priorities.
  • Experience coordinating content with internal teams and external partners in a fast-moving environment.
  • Comfort with basic analytics or reporting tasks to inform marketing decisions.

Preferred

  • Experience in luxury, hospitality or property.
  • Experience capturing casual content at events (photography, short-form video or social storytelling).
  • Basic understanding of SEO principles.
  • Experience supporting email marketing or CRM activity.
  • Experience pulling and interpreting reports from Google Analytics, Meta, LinkedIn, email platforms or similar tools.
  • Basic image editing or asset formatting skills.
Auriens Group logo

Auriens Group

Auriens inaugural residence is the gold-standard in later living, Auriens Chelsea is a collection of thoughtfully designed homes just off the Kings Road in Chelsea with every amenity you could desire, available to buy or rent.Life at Auriens is all about celebrating the present and the future, knowing you have the freedom you want in a home you love but the support of a dedicated team as and when you need it. The team at Auriens Chelsea is made up of warm and caring people, working together as one family that shares the same passion for delivering outstanding service in the comfort of your own home. Drawing on their experience from renowned establishments including Claridge’s, The Lanesborough and Four Seasons, you can relax in the knowledge that you will enjoy outstanding service on a par with the world’s leading hotels.In addition, we have engaged experts in the fields of wellness, active ageing, nutrition and holistic therapies to create bespoke programmes to promote optimum health.

Founded in 2016
London, England, GBR
40 employees (3 in marketing)