Responsibilities

• Create and maintain pages and other elements from every department in the organization, including Dallas Stars “Victory Club” season tickets microsite, Dallas Stars Ice Girls microsite, and Dallas Stars Foundation microsite.
• Ongoing, timely updates of content and design of DallasStars.com, the Official Dallas Stars App and associated microsites, ensuring they meet the objectives established by the organization
• marketing communications including those designed to drive ticket sales, event and arena information, and online promotions
• hands-on production of team content (text, video, photos, infographics), and latest news stories from DallasStars.com writers and reporters for high fan engagement
• hockey-related information including press releases, breaking team news, injury and roster updates and team statistics
• in-game coverage and recaps, in concert with NHL updates
• utilize the mobile alert feature through the Official Dallas Stars App to promote team-produced written content, highlights and important team information.
• Be available outside of office hours when news breaks and it must be updated on the website
• During and after games, must update scores and highlights on DallasStars.com homepage, utilize the mobile alert feature through the app to promote in-game content, edit and publish game recap, and upload postgame videos
• Create and implement a variety of fan engagement strategies, whether sponsored or team-initiatives only, to engage with fans and generate leads

Requirements

• College degree and minimum of three years relevant experience required
• Strong knowledge of HTML, CSS, and experience using content management systems
• Expert skills with website architecture, topography, design and implementation
• Proficiency in Adobe Photoshop a plus
• Experience in email marketing is a plus
• Experience in MLB, NBA, NFL, NHL or professional sports media preferred (collegiate, other professional/minor league sports, or similar event-related business experience considered)
• Hockey knowledge preferred
• Thorough knowledge of digital platforms, including website, mobile applications/communications and web and e-mail based marketing
• Superior writing and editing skills
• Excellent time management and project management skills