Digital Fundraising and Social Media Manager

Boulder, CO (On-site)

$60K/yr – $80K/yrMid Level3+ years expFull time

Posted 9 days ago

Job Summary

Own and optimize Greenhouse’s digital fundraising program from strategy and campaign management to content, analytics, and donor engagement, collaborating with internal teams and external partners to scale results.

Lead digital fundraising campaigns and content development
Drive analytics, optimization, and donor retention

Job Description

Responsibilities

Develop and implement a comprehensive digital fundraising strategy, focusing on 1,000-5,000 donations ranging from $20-$250+.
Collaborate with internal teams and external partners to create compelling content.
Analyze campaign performance to optimize strategies for maximum results.
Determine what's working and what's not, putting in place a test-and-optimize methodology that has us scaling results quickly.
Campaign Management: Plan and implement digital fundraising campaigns to achieve specific revenue and donor acquisition goals.
Campaign Management: Coordinate with internal teams and agency partners to align campaigns with organizational objectives.
Campaign Management: Plan and manage the content calendar to ensure consistent donor engagement and ultimately drive donations.
Content Development and Social Media: Report to and collaborate with the Director of Brand and Marketing Communications to uphold Greenhouse's brand standards.
Content Development and Social Media: Develop engaging content tailored to target audiences across social media (organic and paid), email, and website platforms.
Content Development and Social Media: Monitor trends in digital marketing and fundraising to enhance content strategies.

Requirements

Bachelor's degree from a four-year college or university.
3+ years of experience in digital marketing, fundraising, or social media management.
Strong written and verbal communication skills, including presentation capabilities.
Experience setting up and managing paid advertising campaigns in key platforms like Meta, LinkedIn, and Google, as well as pulling analytics and putting timely reports together to assess and optimize performance.
Highly organized with excellent project management skills and experience with project management software like Monday.com
Enthusiasm for working from our Boulder office five days a week.

Preferred

Experience with CRM system Salesforce.
Experience with digital advertising strategies and platforms.
Proven success in digital fundraising, including campaign development and donor engagement.
Passion for Greenhouse's mission and an entrepreneurial spirit.

Benefits

401(k) matching
Dental insurance
Health insurance
Paid time off
Parental leave

Greenhouse

🍁Proudly Canadian.Greenhouse is a plant-based beverage company and Certified B Corporation headquartered in Toronto. Our mission is to offer widespread, sustainable access to plant-based nutrition and wellness of the highest quality. Our project is to make delicious, life-enhancing products; to support our local, organic farming community; to reduce food and packaging waste; and to broaden perspectives around the environmental benefits of eating and drinking more plants, more often.Our promise is to be a welcoming and inclusive community, to anticipate needs before they are voiced, and to treat everyone with thoughtfulness and respect.Our goal is to make it simple to savour the present while looking out for a healthy future—ours, and that of our planet.We launched in January 2014 with a single location on Toronto's Macpherson Avenue that doubled as our production facility (by night) and our sole retail store (by day). We now have company-owned shops, grocery partners across Canada, and an online delivery and subscription service from greenhouse.ca.

Founded in 2014

Toronto, Ontario, CAN

397 employees (34 in marketing)

www.greenhouse.ca