Digital Fundraising and Growth Strategist (US) at Center for Countering Digital Hate | District of Columbia, USA | $85K/yr – $95K/yr

Digital Fundraising and Growth Strategist (US)

District of Columbia, USA (Remote)

$85K/yr – $95K/yrMid Level5+ years expFull time

Posted 3 months ago

Job Summary

Lead the digital fundraising engine to hit online revenue targets and convert donors, owning journeys from first touch to donation and retention.

Lead cross-channel acquisition and conversion tactics across email, organic social, paid media, web, and advocacy.
Build end-to-end supporter journeys and multi-step donation funnels from acquisition through retention.

Job Description

Lead the development and execution of CCDH’s digital fundraising strategy, with ownership over online revenue targets and overall performance
Build and optimize end-to-end supporter journeys from first touch (whether digital content, media or campaigns) through support and retention.
Identify and scale high-performing acquisition and conversion tactics across channels, including email, organic social, paid media, web, and advocacy campaigns.
Develop and manage paid digital fundraising programs including testing and optimization, advising the Digital Lead and Head of Comms and Cultural Impact on budgets and spend.
Work closely with the broader Comms and Cultural Impact team, as well as Development and Public Affairs teams, to translate moments of visibility into timely fundraising and advocacy opportunities.
Design and implement testing strategies (A/B testing, landing pages, messaging, creative) to improve conversion rates.
Analyze campaign performance, using data to continuously refine strategy and identify further opportunity for growth.
Oversee the development, alongside the Digital Lead, of compelling fundraising and conversion-focused content—including the writing of fundraising emails, social media posts, and more—that creates urgency and leads to action.
Strengthen supporter retention and lifetime value through email journeys, recurring giving strategies, and re-engagement campaigns.
Collaborate across teams to ensure digital fundraising and growth is integrated into wider department and organizational strategy.

Center for Countering Digital Hate

The Center for Countering Digital Hate is a non-profit working to stop the spread of online hate and disinformation through innovative research, public campaigns and policy advocacy.Our mission is to protect human rights and civil liberties online.We are fighting for better online spaces that promote truth, democracy, and are safe for all. Our goal is to increase the economic and reputational costs for the platforms that facilitate the spread of hate and disinformation.

London, England, GBR

27 employees (9 in marketing)

www.counterhate.com