Digital Content Specialist

Grand Rapids, MI (Unknown)

Salary Not AvailableMid Level2+ years expFull time

Posted 1 day ago

Job Summary

Lead Meijer’s online content strategy and governance, collaborating with vendors and internal teams to translate in-store experiences online, drive data-informed decisions, and advance PIM and imagery workflows within an Agile PI framework.

Job Description

Responsibilities

  • The Digital Content Specialist leads the strategy, acquisition, and usage of digital content at Meijer. In this role, the Digital Content Specialist creates and enforces standards, maintains digital eligibility with internal and external stakeholders, and analyzes backend ecommerce data. This role works directly with buyers, merchandising ITS, digital ITS, marketing, ecommerce, photo agencies, paid media, and external vendor partners.
  • Own and develop the overall content strategy to maintain Meijer’s online brand equity and translate the in-store customer experience to an online platform
  • Implement Artificial Intelligence for digital content scorecarding (using Power BI)
  • Vendor Relations
  • Direct collaboration with vendors ranging from local businesses to Fortune 500 companies
  • Troubleshoot vendor PIM issues and facilitate system training
  • IT Relations
  • Develop features and bugs within the Agile Program Increment (PI) structure
  • Digital Content Specialist is the bridge from vendor to Meijer IT
  • Imagery Standards and Operations

Requirements

  • Bachelor’s degree in relevant field (digital marketing, merchandising, ecommerce, information systems, digital content creation, etc.)
  • 2-5 years of experience in the above fields
  • Knowledge of the retail industry and eCommerce
  • Basic understanding of Search Engine Optimization (SEO)
  • Ability to analyze reporting and provide insights
  • Ability to collaborate with, and present to internal and external stakeholders (e.g. Meijer buying directors, influential vendor account managers and leadership)
  • Passion to learn company systems, processes and tools, and identify opportunities of improvement
  • Proactive and action-oriented
  • Detail-oriented and organized
  • Ability to meet production deadlines

Benefits

  • Weekly pay
  • Scheduling flexibility
  • Paid parental leave
  • Paid education assistance
  • Team member discount
  • Development programs for advancement and career growth
Meijer logo

Meijer

3.3 Glassdoor

It takes guts to start a business during the Great Depression. And it takes vision to keep it going.Our founder, Hendrik Meijer, opened Thrifty Acres in 1934. Nearly thirty years later, his son, Fred, pioneered the world's first-ever supercenter, laying the groundwork for what we are today: a multi-billion-dollar household name in retail. But we’re not stopping there. We recently launched the nation’s largest grocery home-delivery service, once again reinventing the grocery shopping experience. While a lot has changed over the years, one thing remains the same: we are still family-owned. That sense of family is fundamental to everything we do. It’s the difference between selling a product and serving a community, and it’s the reason we’ve given back over $30 million to local food pantries in the last ten years.So, if you share our pioneering spirit and take pride in helping others, we would love to connect with you. And together, we can bring more good to life and our community.

Founded in 1934
Grand Rapids, Michigan, USA
30K employees (1,534 in marketing)
49% recommend to a friend
56% CEO approval

Funding

Total Funding
$27M
Last Raise
$7.8M
Series Unknown, 10 years ago

Funding History

  • Aug 2016
    Series Unknown • $7.8M
  • Sep 2015
    Series Unknown • $7.2M
  • Oct 2014
    Series Unknown • $12M

Traffic Signals

Monthly Visitors
12.6M
Monthly Google Ads Budget
$457.4K
Traffic Source Mix
Search
31.4%
Direct
64.3%
Referral
3%
Social
0.6%
Paid
0.5%

Headcount Trend

Current headcount: ~29.6K

Recent News

Meijer logo

Digital Content Specialist

Meijer · Grand Rapids, MI · Unknown