Digital and Content Marketing Specialist

Troy, MI (Hybrid)

$62K/yr – $68K/yrMid Level2+ years expFull time

Posted 5 days ago

Job Summary

Own website management and marketing program across digital channels, driving branding consistency and measurable performance.

  • Own website management and SEO-driven improvements
  • Create and publish content across social and email channels
  • Lead marketing campaigns with AI tools and performance tracking

Job Description

Responsibilities

  • Website & Digital Marketing: Manage the company website, including front-end content and back-end administration, while supporting SEO, website traffic, engagement, and conversions.
  • Content & Social Media: Create and publish written, graphic, and video content for the website, Instagram, Facebook, LinkedIn, YouTube, email, and other channels. Plan video concepts and coordinate with photographers and videographers.
  • Marketing & AI: Develop email campaigns, preferably using Klaviyo; use AI tools for marketing, content creation, research, SEO, customer engagement, and campaign development; and identify new marketing opportunities.
  • Brand & Performance: Maintain consistent branding, monitor campaign performance, and manage multiple projects while adapting to changing business needs.

Requirements

  • 2+ years of experience in digital marketing, content marketing, website management, social media, and graphic design, including hands-on website back-end/CMS management.
  • Strong graphic design, content creation, social media, and written communication skills with excellent attention to detail.
  • Demonstrated ability to use AI tools for marketing and content creation and work independently while managing deadlines and multiple projects.
  • Experience with digital marketing and website content; Shopify experience is a plus.

Preferred

  • Experience with Shopify, BigCommerce or other eCommerce platforms, Klaviyo, Canva, SEO, website analytics, and video production/content planning is a plus.

Benefits

  • Healthcare, dental and vision insurance
  • 401(k) matching
  • tuition assistance up to $2,500+ annually*
  • paid time off
  • 7 paid holidays
  • hybrid work options
  • full-time or part-time opportunities
Oakwood Veneer Company logo

Oakwood Veneer Company

4.1 Glassdoor

Oakwood Veneer has been a pioneer in the manufacturing and distribution of premium backed wood veneer sheets, panels, and edgebanding for more than three decades. With an unwavering commitment to quality and innovation, we have solidified our position as a trusted industry leader.Dedicated to meeting the diverse needs of our customers, our expansive warehouse boasts a vast inventory of over 300 in-stock veneers, ensuring prompt shipping on the same day of order placement. This extensive selection enables us to cater to a wide range of projects and specifications, providing unparalleled convenience and flexibility to our clientele.At Oakwood Veneer, we take pride in our advanced production capabilities, which allow us to deliver tailor-made solutions to meet your unique requirements. Whether you require custom splice veneers in center balanced, balance match, or end match configurations, we have the expertise and technology to fulfill your exact specifications. Our skilled craftsmen meticulously craft veneer sheets in widths of up to 4 feet wide and lengths of up to 14 feet long, with the option for other sizes to be readily obtained upon request.In addition to our commitment to quality and customization, we prioritize customer satisfaction above all else. Our dedicated team of professionals is committed to providing exceptional service and support at every stage of the process, ensuring a seamless experience from inquiry to delivery.As we look towards the future, Oakwood Veneer remains steadfast in our dedication to excellence, innovation, and customer-centricity. With our unparalleled expertise, extensive inventory, and unwavering commitment to quality, we are your trusted partner for all your wood veneer needs.

Founded in 1986
Troy, Michigan, USA
21 employees (5 in marketing)
1% recommend to a friend

Salaries

Posted range

$62K/yr – $68K/yr

Taken straight from the job posting.

See all Oakwood Veneer Company salaries

Marketing Team

Marketing Team Size
3 (14% of company)
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
60.2K
Monthly Google Ads Budget
$5.5K
Traffic Source Mix
Search
73.6%
Direct
17%
Referral
2.8%
Paid
3.5%

Headcount Trend

Current headcount: ~21
Oakwood Veneer Company logo

Digital and Content Marketing Specialist

Oakwood Veneer Company · Troy, MI · Hybrid