Responsibilities

• Design and produce high volumes of performance marketing assets across video, motion, and static formats — paid social, display, YouTube and beyond
• Use Runway to ideate, create and iterate on video and image assets that are on-brand and well art directed — not just technically functional
• Own the visual execution of ad creative from concept through final delivery, working from briefs or generating your own directions when needed
• Produce motion graphics and animated ads that communicate product value quickly and compellingly
• Partner with the Copywriter, Product Marketing and growth team to develop integrated ad concepts where copy and design work together
• Build and iterate on creative variants for A/B and multivariate testing — adapting formats, hooks and visual treatments based on performance data
• Maintain a consistent visual language across all performance touchpoints without letting assets feel templated or stale
• Collaborate with product marketing on go-to-market launches, translating new product capabilities into visual stories that resonate with target audiences
• Hands-on experience designing for the major paid channels (Meta, YouTube, LinkedIn, etc) with fluency in each platform's native specs, aspect ratios and ad formats, and a real point of view on what works where.
• Own updates to GTM assets and templates, keeping them current and on-brand across campaigns. Bring hands-on experience building and automating deck design systems, so our presentations stay consistent without manual rework each time.

Requirements

• 4–7 years of experience in performance marketing design, motion design, or a related role at a tech or consumer company
• A portfolio that shows range across video ads, motion graphics and static performance creative — with clear evidence of craft and art direction judgment, not just execution
• Strong motion design skills — you're fluent in After Effects, Premiere, or equivalent, and can produce polished animated and video assets independently
• Solid graphic design fundamentals — typography, layout, color — applied to high-converting ad formats, not just editorial or brand work
• Hands-on experience using AI image and video generation tools with an art director's eye — you know how to prompt, iterate and finish work that looks intentional
• Comfort with performance data — you can look at creative metrics and know what visual changes to make next
• Ability to operate at high velocity across multiple simultaneous campaigns without sacrificing quality
• Experience working closely with copywriters, growth marketers and product teams in a fast-moving environment

Preferred

• Experience in AI, creative tools or developer-adjacent products is a strong plus