Dealer Marketing Consultant - Northern California
San Jose, CA (Unknown)
Posted 4 weeks ago
Job Summary
Own and drive dealer-focused digital marketing initiatives through consulting, training, analytics, and premium online shopping experiences.
- Lead in-person consultations, trainings, data analysis, videos, and webinars to optimize dealer performance.
- Travel extensively across Northern California and the Pacific Northwest to build relationships and deliver strategic digital workstreams.
- Own analytics, reporting, and optimization across SEO, SEM, social, CRM/DMS, and dealer websites to create a premium online experience.
Job Description
Responsibilities
- As a digital marketing expert resource, you will work directly with our client and their dealers to implement industry leading digital best practices through in-person consultations, training, data analysis, videos, and webinars.
- The goal is to optimize the dealer’s digital performance, deliver strategic digital consulting, analytics reporting, and establish a premium online customer experience when someone is shopping for a vehicle.
Requirements
- Like us, you have a passion for all things automotive and digital.
- Previous automotive experience as a Marketing Manager, eCommerce Director, Internet Manager, or previous work experience in the Automotive industry as a Digital Resource makes you an ideal candidate.
- You should have in depth knowledge of dealership sales strategy, marketing, and operations to properly coordinate digital strategy elements into business plans.
- You are exceedingly professional, organized, and detail orientated.
- You enjoy traveling extensively and building relationships with key stakeholders inside and outside the brand.
- Expert proficiency with the following tools is required:
- Dealership Websites
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Social Media and Reputation Management
Benefits
- This is a full-time position with Shift Digital. In addition to our great benefits, we offer very competitive compensation, paid holidays, generous paid time off (PTO) and other employee perks.
- Excellent health insurance plans.
- Paid Holidays and generous Paid Time Off, as well as time off to volunteer within your community and wellness days.
- Voted Best Midsize Company to work for in Detroit by Detroit Free Press
Our comprehensive data management, activation technologies, and support services help national brands, and their local retailers transform their digital marketing and sales initiatives. Established in 2008 and headquartered in Birmingham, Michigan, our solutions integrate seamlessly across all digital platforms to measure, manage, and activate marketing programs for optimized performance. We help create business-critical results for our customers and their retailers. Our technology was initially developed to meet the incredibly complex and rigorous demands of the automotive industry. It has more recently evolved to serve clients in other industries such as power sports, marine, hospitality, heavy equipment, agriculture, and more. We continually seek entrepreneurial thinkers who help cultivate our distinctive culture. Entry to senior-level opportunities can be found in the Detroit, Orange County, Plano, and Toronto areas. If you want to #DoEpicShift, check out our job postings on LinkedIn or at www.shiftdigital.com/join-us.
Salaries
Posted range
$95K/yr – $105K/yr
Taken straight from the job posting.
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