Responsibilities

• Lead creative strategy across brand, campaign, and production initiatives, owning the strategic direction from project brief through final delivery
• Translate project briefs into strong creative briefs, grounding the work in client objectives, audience insight, and a clear strategic narrative
• Provide substantive creative feedback that sharpens the work, in close partnership with Creative Director and creative team leadership
• Ensure every project has a clear story when it’s time to present, connecting creative rationale to performance data, cultural insights, and business context
• Drive projects like brand strategy, campaign concepting, and production from initiation to completion, not by writing the work, but by ensuring it’s strategically sound and client-ready
• Proactively search for insights (category, cultural, etc) to make work better
• Build and refine client-facing presentations that frame creative recommendations within a narrative of insight, strategy, and measurable impact
• Oversee and inform creative briefs to ensure they are built on strong, actionable insights that elevate the creative output.
• Read and interpret media performance reports, partnering with media teams to identify performance challenges and solve them through creative strategy adjustments
• Champion a culture of continuous improvement where creative is measured, iterated, and optimized, not just launched and forgotten

Requirements

• 10+ years of experience in an advertising or marketing agency environment, with a strong track record in creative strategy, account leadership, or integrated campaign management
• Proven ability to build creative briefs, provide strategic creative feedback, and drive projects from concept through client-ready presentation
• Experience managing complex, concurrent projects with the operational discipline to keep multiple workstreams on track
• Exceptional presentation skills. Comfortable building and delivering strategic narratives to senior client stakeholders
• Strong relationship-building instincts with a track record of earning trust with clients who are operationally focused, not just marketing-minded
• The ability to read and respond to media performance data, partnering with media teams to improve creative effectiveness
• Confidence to lead conversations, influence decision-making, and sell in creative direction without relying on formal authority

Preferred

• While Tier 3 automotive experience is a plus, we’re ultimately looking for someone who understands distributed businesses: franchise, multi-location, or regionally activated brands where corporate goals and local market needs don’t always perfectly align. This person should be comfortable managing multiple stakeholders, building consensus, and turning many voices into one clear path forward.
• Experience working within inter-agency or holding company team structures
• Background in cluster or multi-location retail marketing

Benefits

• Benefits including healthcare, 401K, vacation/PTO policy to be shared in greater detail during the interview process.