Creative Marketing & AI Specialist

Reading, PA (On-site)

$28/hr – $38/hrMid LevelFull time

Posted 3 days ago

Job Summary

Own end-to-end content and brand projects from video creation and social content to campaigns and AI-powered workflows, while driving brand protection and lead generation.

  • Lead video creation, filming, and editing across platforms
  • Develop and optimize campaigns, branding, and marketing automation

Job Description

Responsibilities

  • Create videos featuring our team, customers, projects, and company culture
  • Develop Instagram, Facebook, TikTok, YouTube, and LinkedIn content
  • Create recruiting and customer campaigns
  • Help develop and protect the DiBiase brand
  • Create advertisements and creative concepts
  • Photograph and film technicians, projects, and company events
  • Edit short-form and long-form video
  • Test new creative ideas and measure what works
  • Use AI to accelerate content and campaign development
  • Build marketing automations and repeatable workflows

Requirements

  • Social media and content strategy
  • Video creation and editing
  • Photography and graphic design
  • Branding and creative campaign development
  • Digital advertising and lead generation
  • AI tools and marketing automation
  • Content generation and research
  • Analytics and emerging technology
  • Traditional marketing experience is helpful - but it is not the only path into this position.
  • A college degree is not required. A strong portfolio, real projects, and demonstrated ability can be more valuable to us than credentials alone.

Preferred

  • You constantly notice good advertising and wonder why it works.
  • You are comfortable creating rather than only talking about ideas.
  • You experiment with AI tools on your own.
  • You understand social media beyond simply posting.
  • You recognize good video, design, and storytelling.
  • You are willing to test ideas that might fail.
  • You learn new software quickly.
  • You care about business results, not just views and likes.
  • You have strong attention to detail and take ownership.
  • You want more responsibility as your ability grows.
DiBiase Heating and Cooling Company logo

DiBiase Heating and Cooling Company

In 2008, we had an idea to provide heating and cooling services combined with our knowledge of home performance and building science. We adopted our beloved frog mascot to symbolize that we care about the environment, and the planet we live on. In the beginning we were working out of our home office and garage. Through the years we evolved into a team of professionals whose goal is to provide the customer with an experience like no other. We do this by providing the fastest service, ongoing training for our team, and listening to what our customers are saying and needing so we we can be the best mechanical service company in the area.

Founded in 2008
Coatesville, Pennsylvania, USA
9 employees (1 in marketing)

Salaries

Posted range

$28/hr – $38/hr

Taken straight from the job posting.

See all DiBiase Heating and Cooling Company salaries

Marketing Team

Marketing Team Size
1 (11% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2.5K
Monthly Google Ads Budget
$113K
Traffic Source Mix
Search
55.2%
Direct
25.6%
Referral
4.9%
Social
13.1%
Paid
1.1%

Headcount Trend

Current headcount: ~9
DiBiase Heating and Cooling Company logo

Creative Marketing & AI Specialist

DiBiase Heating and Cooling Company · Reading, PA · On-site