Responsibilities

• Set creative vision & raise the bar
• Define and drive the overarching visual and art direction vision across Animal Health and in support of the overarching FWD vision.
• Ensure creative work is visually breakthrough, strategically aligned , and consistently best-in-class.
• Elevate standards for design craft, visual storytelling, and conceptual rigor across the division.
• Proactively track design trends and technology advancements- including AI-assisted tools- infusing a modern, forward-looking perspective into every project.
• Lead major accounts (Animal Health focus)
• Serve as the senior creative lead on key Animal Health clients, shaping brand platforms, product launches, 360 campaigns, and long-term visual creative roadmaps.
• Own visual identity systems, design languages, and art direction frameworks that scale across campaigns and channels.
• Ideate, concept, and art direct across all media including digital, print, social, video, and motion, from brief through final delivery.
• Direct video storyboarding and motion graphics animation, ensuring seamless integration across campaign systems.

Requirements

• 12+ years of agency-based brand and campaign creative experience, with at least 3+ years in a senior creative leadership role, ideally gained across multiple companies.
• Animal Health or Healthcare experience is highly valued. Comfort navigating regulated, science-driven industries with creativity and rigor. Experience in DTC and B2B a plus.
• Exceptionally high standards for design craft and creative output, with meticulous attention to detail alongside the ability to push creative boundaries.
• Deep expertise in visual brand systems, campaign art direction, and multi-channel design execution including digital, print, social, video, and motion.
• A critical thinker and visual storyteller with a strong point of view and the ability to sell ideas compellingly across audiences.
• Demonstrated experience leading senior-level client relationships and presenting to executive stakeholders with confidence.
• Proven ability to lead and develop multidisciplinary creative teams while maintaining a hands-on presence in the work.
• A reputation for high standards, sharp creative thinking, and raising the bar for those around you.
• NYC-based and energized by in-person collaboration and the energy of a senior creative team.
• You are both visionary and rigorous. You care deeply about the work and about the people creating it.

Benefits

• At FWD, we believe in supporting our team both personally and professionally. We offer excellent benefits, including 25 days off per year +16 paid holidays, matching 401(k), medical, dental & vision, paid parental leave, home office setup, yearly team retreats, and a comprehensive professional development program including executive coaching and a yearly professional development stipend. As we continue to grow, we enhance our benefits package to meet the needs of our team.