Creative & Digital Marketing Specialist - The Toro Company
Bloomington, MN (Hybrid)
Posted 2 weeks ago
Job Summary
Own the creative workflow from design to delivery, shaping print and digital assets across marketing channels and ensuring brand, product messaging, and campaign objectives are met.
- Lead design across print and digital channels
- Drive website content, emails, and asset management aligned with campaigns
Job Description
Responsibilities
- Apply graphic design principles to create solutions across print and digital channels, including literature, digital advertising, website content, email communications, and sales support materials.
- Develop creative solutions that align with brand standards, product messaging, and business objectives.
- Build and maintain website content, landing pages, and digital experiences using content management systems while supporting SEO/SEM initiatives.
- Develop, test, and deploy email communications and marketing automation assets.
- Support product launches, campaigns, events, and dealer marketing initiatives through development of creative and digital content.
- Maintain accuracy and attention to detail throughout the creative and production process.
- Maintain organized digital asset libraries, templates, and marketing content resources.
- Stay current on design, digital marketing, and web content trends and share relevant insights with the marketing team.
- Perform other duties as assigned.
Requirements
- Bachelor's degree in Graphic Design, Visual Communications, Marketing, or related field.
- 2-4+ years of related professional experience.
- Advanced proficiency with Adobe Creative Suite (InDesign, Illustrator, Photoshop).
- Experience designing both print and digital marketing materials.
- Experience working within website content management systems.
- Experience building and deploying email communications through marketing automation systems.
- Strong communication, organization, and project management skills.
- Collaborative team player with the ability to work effectively across levels and departments.
Preferred
- Experience with Optimizely, HubSpot, InRiver, or similar content management and marketing technology platforms.
- Experience supporting B2B, dealer, rental, or construction equipment marketing environments.
- Familiarity with responsive web design, HTML, and email best practices.
- Experience supporting product launches, sales enablement, or tradeshow marketing.
Benefits
- Dress for your day- We knowyou'remore productive whenyou'recomfortable, which is why TTC employees are encouraged to take advantage of our casual, corporate environment.
- Location– Convenientlylocatednear both St. Paul and Minneapolis, we are centrallylocatedfor most commuters!
- Food- Take advantage of our onsite café, which serves both breakfast and lunch. With a Caribou Coffee attached, you can grab a snack and a coffee at any time during your day.
- Wellness- The Toro Company’s HQ offers complimentary use of our onsite fitness facility to employees. In addition to physicalwellbeing, TTC offers a variety of mental health and financial health resources to all employees.
- Volunteerism- The Toro Company is proud to provideemployees20 hours of paid time to volunteer in the community.
- Summer Hours– Enjoy a flexible schedule during the summer! By working a little more during the first few days of the week, TTC employees at our Bloomington HQare able tostart their weekends early and leave by noon on Friday.
- Flexible Work Arrangements– This team is currently implementing a hybrid work schedule. The opportunity to collaborate in a hybrid way, with some time spent in office and some from home, has promoted team building and flexibility.#LI-Hybrid
- Competitive Salary– The pay rangetakes into accountskills, experience, education, and location.It is not common to be hired at or near the top of the range; compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the annual pay range is between$68,000-$85,000. Cash compensation is one piece of our competitive total rewards package.You may be eligible toparticipatein an incentive program, which rewards employees based on individual and organizational performance. Eligibility and award amounts aredeterminedby company policy and performance metrics.If you need to, you can access your pay early with thedailypayapp.
The Toro Company represents a portfolio of global brands spanning various markets, industries and geographies with over a century of deep knowledge in transforming how jobs get done. We deliver market-leading innovation that is thoughtfully engineered and grounded in solving real human challenges and needs. Our hard-working teams see opportunities to enrich our world with beauty and utility, and the ambition to turn these possibilities into sustainable realities is what unites and drives us at The Toro Company. Built on caring relationships and a commitment to helping customers build, shape and care for the world around us, The Toro Company offers a diverse portfolio of brands including Toro, Ditch Witch, Exmark, Spartan Mowers, BOSS Snowplow, Ventrac, American Augers, Subsite Electronics, HammerHead, Radius HDD, Perrot, Hayter, Unique Lighting Systems, Irritrol and Lawn-Boy.We are proud to be an Equal Opportunity Employer including protected veterans and individuals with disabilities.Read The Toro Company's Community Guidelines for LinkedIn at: https://bit.ly/3ng16YO
Salaries
Posted range
$68K/yr – $85K/yr
Taken straight from the job posting.
Marketing Team
People
HR / Recruitment
Marketing Leadership




Traffic Signals
Headcount Trend
Creative & Digital Marketing Specialist - The Toro Company
The Toro Company · Bloomington, MN · Hybrid


