Copywriter

Los Angeles, CA (On-site)

$85K/yr – $100K/yrMid Level5+ years expFull time

Posted 5 months ago

Job Summary

Drive high-impact copy across web, ads, email, PR, and social for PragerU, shaping messaging for Kids and general audiences.

  • Own copywriting across multiple channels with brand-aligned tone.
  • Must-have: 5–7 years in copywriting and creative roles.
  • Standout: Donor-focused fundraising copy experience for conservative audiences.

Job Description

Responsibilities

  • Write, edit, and refine high-impact copy across a wide range of channels, including web, mobile, paid ads, email, direct mail, PR (op-eds and press releases), petitions, video titles/descriptions, and social media
  • Craft compelling, conversion-driven messaging for marketing and fundraising campaigns that resonates with diverse audiences
  • Ensure all copy is clear, accurate, and aligned with brand voice, tone, and strategic goals
  • Adapt messaging to effectively engage both Kids and general audiences while maintaining a consistent and cohesive voice
  • Develop campaign narratives, messaging frameworks, and talking points for use across internal teams, external partners, and influencer collaborations
  • Contribute to creative ideation and concept development for campaigns, social content, and talent/presenter integrations, helping shape how stories are told and amplified

Requirements

  • 5–7 years of experience in copywriting and creative roles
  • A strong understanding of the digital media landscape, with fluency in conservative-focused messaging and audiences
  • Exceptional writing, editing, and proofreading skills with a sharp attention to detail
  • A deep passion for social media and a strong grasp of emerging trends and platform dynamics
  • The ability to take ownership of work, stay self-motivated, and remain adaptable in a collaborative environment where not every idea moves forward
  • Proven experience crafting high-impact, donor-focused and fundraising copy across diverse audiences and age groups

Benefits

  • robust benefits package
PragerU logo

PragerU

PragerU transforms millions of young lives with short videos on the Internet. Watched 5 million times every day, PragerU videos counter left-wing indoctrination by reaching young people with messages of truth, reason, and hope. From intellectual, fact-based 5-Minute Videos and powerful personal storytelling to educational animated shows made just for kids—PragerU helps young people keep or discover pro-American values. 70% of those watching PragerU videos have said that their mind has changed on at least one topic. To date, PragerU has garnered over 8 billion views on its website, mobile app, and social media channels.

Founded in 2011
Los Angeles, California, USA
127 employees (45 in marketing)

Salaries

Posted range

$85K/yr – $100K/yr

Taken straight from the job posting.

See all PragerU salaries

Marketing Team

Marketing Team Size
33 (26% of company)

Traffic Signals

Monthly Visitors
2M
Monthly Google Ads Budget
$162.6K
Traffic Source Mix
Search
16.3%
Direct
71.6%
Referral
5.8%
Social
5%
Paid
1%

Headcount Trend

Current headcount: ~127

Recent News

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Copywriter

PragerU · Los Angeles, CA · On-site