Content Strategy Manager

Raleigh, NC (On-site)

$93K/yr – $140K/yrMid LevelFull time

Posted 3 months ago

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Job Summary

Drive end-to-end B2B content strategy and multi-channel content delivery at Everpure.

  • Own the creation of complete content kits and activation components for cross-channel campaigns.
  • Must-have: proven B2B content strategy experience managing multiple projects end-to-end.
  • Standout: ability to scale quality with AI tools like Everpure Brand AI Writer.

Job Description

Responsibilities

  • Execute Audience-Aligned Content Plans: Work cross-functionally with PMM and IMM teams to translate campaign objectives into detailed content maps, ensuring all marquee assets and blog cadences are delivered on schedule and at a high standard.
  • Develop Integrated Content Kits: Own the creation of "complete kits"—briefing and developing not just the core asset, but all necessary activation components like social posts and supporting collateral to ensure seamless distribution.
  • Scale Quality via AI Tools: Utilize the Everpure Brand AI Writer to efficiently produce first drafts and derivative content, applying your subject matter expertise to ensure every piece is strategically framed and competitively positioned.
  • Craft Strategic Content Briefs: Independent of daily instruction, develop comprehensive briefs for writers and AI tools that include clear CTAs, proof points, and topic cluster mapping to improve search authority.
  • Coordinate Multi-Channel Delivery: Partner with Content Ops to manage the review and approval process for your assigned segments, ensuring all stakeholders are aligned and deadlines are met across diverse projects.

Requirements

  • Proven Content Strategy Experience: Substantial experience in B2B content marketing or strategy, with a demonstrated ability to manage a diverse volume of projects from ideation to completion.
  • Collaborative Problem Solving: A track record of working effectively with internal partners to understand audience needs and translate them into effective marketing collateral.
  • AI Adaptability & Editorial Judgment: Familiarity with AI-driven content tools and a strong editorial eye to ensure all output meets Everpure's brand standards and strategic goals.
  • Project Management Discipline: Strong organizational skills with the ability to navigate complex workflows and use data to suggest improvements to content performance.

    Benefits

    • And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events.

    Headcount Trend

    Current headcount: ~64

    Marketing Team

    Marketing Team Size
    9 (14% of company)
    Median Career Experience
    18 years
    Median Tenure
    1 years
    Marketing Roles Posted (Last 30 Days)
    4