Responsibilities

• Concept, shoot, and edit high-quality photo and video content for Instagram, TikTok, YouTube, digital, paid media, CRM, web, and other brand channels.
• Ideate, organize, shoot, edit, and produce long- and short-form videos, photos, and graphics, and create craveable food photography and video.
• Develop social-first content rooted in trends, culture, entertainment, humor, and real-time conversations.
• Translate marketing briefs and campaign strategies into compelling visual concepts and executions.
• Own the content creation process from concept through production, including shot lists, lighting, shooting, editing, color correction, sound, and final delivery.
• Provide direction when behind the camera, including prompting, pacing, and getting the best takes.
• Capture content at restaurants, events, activations, partnerships, product launches, and other brand moments.
• Partner closely with internal marketing teams, internal departments, and agency teams.
• Help develop and evolve El Pollo Loco’s visual identity and social content style.
• Maintain, along with Manager, Integrated Marketing, an organized library of photo and video assets for use across the organization.

Requirements

• Ideal candidates have 3-5+ years in photography, videography, content creation, social media creative, or a related field. Ability to shoot professional camera content as well as authentic, compelling iPhone/mobile content.
• Proficient video editing (Premiere/Final Cut, CapCut, Adobe Creative Suite: Premiere Pro, Photoshop, Lightroom, and/or After Effects, etc.), and excellent iPhone and digital photography skills and in-platform editing, with a keen eye for composition and fast-paced workflows in a consumer environment.
• Sharp instincts for what will land on social, and can consistently capture high-quality footage on an iPhone with strong framing, focus, and movement.
• Strong instinct for storytelling and how audiences engage with short-form video, on-brand visuals across multiple platforms, including on site shoots and product styling.
• Receive and incorporate feedback with openness, flexibility, and a collaborative mindset.
• Ability to learn and understand our brand voice and style, and pitch original ideas accordingly.
• Comfortable working fast, staying organized, and meeting deadlines.
• Attention to detail, and experience in adapting content for various social platforms.
• Ability to work well in a team, contributing to a collaborative environment while also being accountable and able to work independently and resourcefully.
• Motivated to take on new initiatives with ability to manage time effectively, prioritize tasks, successfully manage multiple tasks simultaneously, and meet deadlines

Preferred

• Basic food styling or comfort working around commercial kitchens.
• Experience working with talent, influencers, creators, or employees on camera.
• Experience with motion graphics, animation, or emerging AI creative tools.
• Previous QSR experience.

Benefits

• STRONG office culture recognized as a Great Place to Work® and driven by our core values: Simple. Together. Relentless. Ownership. Nimble. Growth
• Career growth opportunities
• Competitive pay and bonus potential
• Medical + Dental + Vision Insurance + HSA Savings Account
• 401(K) Retirement Plan with company match and immediate vesting
• Paid Vacation + Sick Pay + 12 Paid Holidays
• Employee Assistance Program
• Free El Pollo Loco food + restaurant discounts
• PerkSpot discounts program