Content Marketing Manager

City of Edinburgh, Edinburgh, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 5 hrs ago

Job Summary

Own end‑to‑end content strategy and production, collaborating with Marketing and Sales to build brand awareness, drive engagement, and generate qualified leads through data‑driven, on‑brand content across blogs, websites, social, and email.

  • Manages planning, writing, editing, and calendar coordination
  • Uses performance insights to refine content and report KPIs

Job Description

Responsibilities

  • As Content Marketing Manager, you’ll play a key role in shaping and delivering our Content Marketing Strategy, creating high-quality content that builds brand awareness, drives engagement and supports the generation of quality marketing leads.
  • Working closely with colleagues across Marketing, Sales and the wider business, you’ll make sure our content is consistent, impactful and aligned to our business goals.
  • Lead content production from planning through to delivery, including writing, editing, managing the content calendar and working with our Digital Marketing Manager to optimise content for SEO and audience engagement.
  • Use insight and performance data to refine our approach, report on KPIs and keep our content fresh, relevant and effective.

Requirements

  • Create clear, engaging content across blogs, websites, social media and email campaigns.
  • Write, edit and adapt content for different audiences while keeping it on-brand.
  • Use insight, trends and performance data to shape content that makes an impact.
  • Bring experience with tools such as Adobe Creative Suite or Canva, with strong Excel skills.
  • Build strong relationships with stakeholders and manage competing priorities confidently.

Preferred

  • Ideally have a marketing degree
  • Chartered Marketer qualification
  • Power BI experience
  • utilities sector knowledge

Benefits

  • Attractive pension plan
  • Hybrid working (3 days in office, 2 days at home)
  • 31 days annual leave and six bank holidays
  • Subsidised staff restaurant and free gym membership
  • Employee discounts
  • Salary sacrifice schemes including electric vehicles and cycle to work
Business Stream logo

Business Stream

3.8 Glassdoor

We’re one of the largest water retailers in the UK, known for our passionate approach to customer service and exceptional knowledge of the water industry. We’re trusted by over 300,000 business customers to provide water and waste water services including billing, water efficiency support and water and waste water management solutions.Our aim is to help customers use water wisely, to save them money and help protect the environment. Since 2008, our customers have benefited from over £335million through efficiency savings and discounts and we’ve helped to reduce our customers’ water consumption by over 57 billion litres - the equivalent of nearly 23,000 Olympic sized swimming pools.In 2019 we launched our vision to make a positive difference to our customers, our people, the environment and our local communities. Since then, we’ve introduced over 30 new initiatives to help bring our vision to life. This has included reducing our carbon footprint by 50% over a 12-month period, sponsoring and planting 10,000 new trees in Scotland, partnering with Career Ready to provide mentoring and work experience placements to high school students and introducing a raft of health and well-being activities to support our colleagues.

Founded in 2006
Edinburgh, Scotland, GBR
318 employees (10 in marketing)
1% recommend to a friend
1% CEO approval

Marketing Team

Marketing Team Size
10 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
73.2K
Monthly Google Ads Budget
$51
Traffic Source Mix
Search
37.7%
Direct
47.9%
Referral
4.5%
Social
2.5%
Paid
0.2%

Headcount Trend

Current headcount: ~318
Business Stream logo

Content Marketing Manager

Business Stream · City of Edinburgh, Edinburgh, UK · Hybrid