Responsibilities

• Develop and implement marketing and communication plans to enhance student engagement with events, programs and services.
• Work with staff to establish, coordinate and maintain project schedules through project management tool, and evaluate and respond to emerging needs on projects.
• Consult and guide clients on strategic marketing for events, determining the most appropriate methods and techniques for promoting events and programs; work with other Publicity Center creative staff to determine feasibility and execute tasks to meet marketing goals.
• Establish and maintain relationships with on and off campus media professionals and organizations.
• Independently advise media of upcoming events, activities, and student-focused news of interest through calendars, announcements, releases and features.
• Develop and edit original written content for multiple platforms including publications, websites, social media and event promotions.
• Manage department social media platforms; advise social media best practices to clients.
• Work with other department staff to develop and deliver video and new media content.
• Conduct and/or coordinate research and interviews.
• Proofread and edit copy created in house or submitted by clients.

Requirements

• A Bachelor's degree in Marketing, Communications, Journalism, Public Relations, English or related field, or at least four years of progressively responsible experience in a related field.
• Experience with web, social media and project management tools.
• Experience leading or mentoring staff.
• Experience researching, developing, and implementing event marketing or communication plans.
• Demonstrated excellent written and interpersonal communication skills.
• Experience managing multiple projects and deadlines.
• Demonstrated willingness and/or experience working with students and/or co-workers from a wide range of abilities, backgrounds, and experiences.
• OR applicable combination of education and/or experience which demonstrates the ability to perform the essential functions of the position.

Preferred

• Experience with Adobe Creative Suite in a Mac environment.
• Experience developing print and online publications.
• Experience with photography and videography.
• Experience with digital advertising platforms.
• Experience preparing and delivering presentations.
• Experience with survey and assessment tools.
• Experience in a higher education setting and knowledge of university policies and procedures.
• A record of promoting institutional excellence in the work environment.
• Ability to incorporate multicultural perspectives and issues into everyday conversations.

Benefits

• medical, dental, life and disability insurance
• retirement and optional savings plans
• tuition assistance for you and your dependents
• discounts across town
• an employee assistance program for individualized counseling
• a wellness incentive program