Responsibilities

• Curate and optimize content collections to ensure customers receive relevant, engaging, and high-performing content.
• Evaluate content quality, design effectiveness, relevance, diversity, and overall customer value across multiple content types and experiences.
• Identify content gaps, emerging trends, and new opportunities to inform future content investments and curation strategies.
• Develop scalable content curation frameworks, quality standards, and evaluation methodologies.
• Manage content lifecycle processes, including organization, metadata, publishing workflows, and content maintenance through CMS platforms.
• Analyze content performance metrics, customer engagement data, usage trends, and experimentation results to identify drivers of successful customer outcomes.
• Transform large and complex datasets into actionable recommendations that influence content strategy and business decision-making.
• Define and track KPIs and success metrics for content programs and initiatives.
• Surface optimization opportunities using data-driven insights and customer behavior analysis.
• Create reports, dashboards, and visualizations that communicate content performance and strategic findings.

Requirements

• Bachelor's degree in Design, Communications, Data Analytics, Marketing, or a related field.
• 3+ years of experience in content strategy, content curation, digital merchandising, product strategy, design research, or a related discipline.
• 3+ years of experience managing large-scale digital content collections, content publishing workflows, metadata, and CMS platforms.
• 3+ years of experience optimizing customer-facing content experiences through content strategy, curation, experimentation, and performance analysis.
• 3+ years of experience analyzing content performance metrics, customer engagement data, and reporting insights to drive business decisions.
• Demonstrated experience translating data and customer insights into actionable recommendations.
• Strong understanding of visual design principles, content quality evaluation, customer-centered design, and layout composition.
• Experience using dashboards, reporting tools, analytics platforms, and data visualization techniques.
• Excellent communication, presentation, storytelling, and stakeholder management skills.
• Strong problem-solving and critical-thinking abilities.

Benefits

• Medical, dental, and vision coverage
• Flexible Spending Account
• 401k program
• Competitive PTO offerings
• Parental Leave
• Opportunities for professional growth and development