Responsibilities

• Shoot, edit and publish short-form video for TikTok and Instagram every day, and develop recurring formats and a visual voice people recognize immediately
• Find and tell the stories inside Smile House: patient journeys (with consent), clinician insights, team culture, and the science behind Mouth Mapping and dental longevity
• Build and follow a clinic filming protocol that protects patient privacy and never interrupts patient care
• Run a standing weekly capture session with Dr. Levine and our specialists to build a library of expert content
• Manage comments and DMs as a community rather than a queue: respond, engage, and bring what you hear back to the team
• Design static visuals, infographics and carousels, using AI and tools daily across scripting, design and editing
• Hand proven organic content to our paid media team so the strongest posts become ads
• Report weekly on views, follower growth, saves, shares and qualified inquiries, and adjust quickly based on what is working

Requirements

• You have run a brand's social channels on your own, or grown your own audience to meaningful scale, and you can show the work
• You shoot and edit confidently from iPhone to a DSLR in CapCut, Premiere or DaVinci, and you understand that speed and authenticity outperform overly-perfect content
• You have a clear point of view on what makes a hook work and can explain why
• You would rather be given a clear direction and make it exceptional than spend your time in strategy meetings
• You are curious about health, science and people, and can turn a clinician's ten-minute explanation into thirty seconds that lands
• You are comfortable in a clinical setting, warm with patients, and easy for a busy team to have around
• You already use AI tools in your workflow and are excited about what they let one person accomplish
• You want ownership, take feedback without losing your voice, and would rather build something than maintain it
• You can be in our Manhattan practices four to five days a week

Benefits

• Gear and software budget
• Health benefits and paid time off
• Eligible for the Smile House team bonus when we reach our annual revenue goal