Community Strategist

New York, USA (Hybrid)

$50K/yr – $70K/yrMid Level4+ years expFull time

Posted 3 months ago

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Job Summary

Drive end-to-end social content and community management for a Brand Strategy role focusing on Instagram and TikTok.

  • Own end-to-end social content process from concept to deployment.
  • Must-have: 2-4 years of community management and content strategy experience with proficiency in Instagram and TikTok.
  • Standout: Collaboration with Analytics to track performance and optimize content.

Job Description

Responsibilities

  • Leads social content process from conceptualization to final creative production and deployment
  • Create and present content calendars including in-feed and Stories
  • Manage execution and posting of all social assets
  • Maintain active community presence by engaging with users in comments and DMs
  • Manage timelines as it pertains to content calendar development, execution and reporting
  • Occasionally attend in-person brand events for the capture and posting of content on brand channels
  • Translates brand positioning and social voice into compelling content for social platforms
  • Responsible for client communication where it relates to content and approvals
  • Suggest strategic optimizations based on client needs, performance data, or emerging trends in the social space
  • Stay up to date on digital/social and cultural trends, tools, best practices and how other organizations and brands are using them

Requirements

  • Bachelor’s degree
  • 2-4 years community management and content strategy experience
  • Proficient in social media, particularly Instagram and TikTok
  • Strong writing skills with a keen eye for design, copywriting and design for different social platforms and audiences
  • Ability to identify and creatively adapt relevant social media and pop culture trends for brand content
  • Excellent interpersonal communication skills
  • Ability to operate both analytically and creatively with acute attention to detail
  • Flexible, pro-active, and open-minded work style; ability to work productively in a team as well as independently

Preferred

  • Experience with Influencer Marketing is preferred but not required.