Responsibilities

• Own content across YouTube, TikTok, and Instagram: plan, package, and post, turning creator footage and product moments into a steady cadence.
• Grow and nurture the community, and build the tone and rituals that keep people around.
• Be the front-line voice in comments and DMs: reply fast, on-brand, and human, and turn commenters into users.
• Work hand in hand with our UGC creators to coordinate and amplify their content.
• Feed what the audience is saying (angles, objections, the words they use) back to the growth and product teams.

Requirements

• Native English, with an ear for tone, timing, and the joke that lands.
• Proactive and self-driven: you own your lane and don't wait to be told.
• You've grown a social channel or community, and you can show it.
• Comfortable on camera and quick to create: short-form video, posts, replies.
• Sharp, reliable, and comfortable around personal-finance topics.
• Preferred: e-commerce or DTC background, or experience coordinating creators / UGC.

Preferred

• Preferred: e-commerce or DTC background, or experience coordinating creators / UGC.