Communications Strategy and Performance Manager

USA (Remote)

$78K/yr - $100K/yr (Est.)Senior Level5+ years expFull time

Posted 3 hrs ago

Job Summary

Own and evolve the enterprise listening program to monitor reputation, sentiment, and industry trends, translating data into executive-ready insights and guiding communications, risk management, and crisis response.

Lead enterprise listening strategy and platform monitoring
Translate complex data into clear executive summaries
Inform leadership on risks, opportunities, and messaging strategies

Job Description

Responsibilities

Lead H&R Block's enterprise listening strategy to monitor reputation, stakeholder sentiment, competitor activity, and industry trends
Monitor brand perception across traditional, digital, AI-powered search, and generative AI platforms
Provide data-driven insights that inform communications, public relations, and executive messaging strategies
Identify emerging risks, trends, and opportunities and provide actionable recommendations to leadership
Measure the impact of company news, major announcements, and reputational events to evaluate effectiveness and guide future communications
Analyze internal and external audience feedback, engagement, and performance metrics to uncover meaningful insights
Translate complex data into clear reports, executive summaries, and recommendations for a variety of stakeholders
Partner with communications and PR teams to support issue management, crisis response, and reputation protection efforts
Build and maintain dashboards and reporting frameworks that provide visibility into brand and reputational health
Leverage AI-powered monitoring and intelligence tools while applying sound judgment to interpretation, escalation, and decision-making

Requirements

5-8 years of experience in communications, media intelligence or a related field with a track record of owning research or insights functions
Deep expertise with media monitoring and social listening platforms (e.g., Meltwater, Brandwatch, Sprinklr, Cision, or similar)
Proven ability to distill complex data into sharp, executive-ready narratives that drive action
Strong instincts for reputational risk, seeing around corners and knowing when a signal is worth escalating
Experience partnering with content teams in a fast-paced, high-stakes environment
Outstanding written and verbal communication skills, with the ability to influence

Preferred

A collaborative mindset and a bias toward clarity, making complexity simple
Experience in financial services, consumer brands, or highly regulated industries is a plus
Experience creating executive-ready presentations and slide decks for leadership reviews and cross-functional updates is a plus

Benefits

Competitive pay
Comprehensive benefits
Support for life both in and outside of work
Medical and prescription drug coverage
401(k) Plan
Employee Assistance Program
(virtual) fitness center programs
associate discount program
Associate Tax Prep benefit
Business Travel Accident Insurance

H&R Block

3.8 Glassdoor

H&R Block’s purpose is simple: To provide help and inspire confidence in our clients and communities everywhere. We’ve been true to that purpose since brothers Henry and Richard Bloch founded our company in 1955. Since then, we’ve prepared approximately 800 million tax returns and grown to have approximately 12,000 offices throughout the United States and around the world. We know that tax needs and situations change from year to year. That’s why we offer new and innovative ways to prepare and file taxes so clients can choose what suits them best.We are a people company first and a tax company second. With this in mind, we deliver care in every interaction, conversation, and at each touchpoint. That’s how we build long-lasting relationships with clients, communities, and associates.People who join H&R Block say it feels like being part of something bigger. A place with an amazing and storied history, but with a strong and urgent focus on the future. Maybe it's because our company still has the feeling of ‘family’ serving as the foundation for our associates and franchisees who bring our purpose to life each day. Maybe it’s how determined, forward thinking and innovative we are, or how accessible our leadership is. We believe it’s all those things, and much more. Our ideas are rooted in unique and diverse perspectives fueled by curiosity and creativity. We’re not afraid to try new things, and never rest on past success. We are passionate in the way we advocate for each other, for our clients, and most importantly, we not only say we are better together...we truly believe it!

Founded in 1955

Kansas City, Missouri, USA

16K employees (361 in marketing)

www.hrblock.com

72% recommend to a friend

79% CEO approval