Responsibilities

• You’ll be responsible for letting people know about National Trust places in Cumbria and how they can visit, using your strong storytelling and content creation skills to take an audience-first approach.
• You’ll deliver marketing and communications activity that supports key seasonal campaigns and deepens connection with the National Trust.
• Working closely with property operational teams, visitor experience colleagues and regional communications specialists, you’ll follow an annual programming calendar and create compelling content across a range of channels.
• Your day-to-day work will cover things like creating new content on our web pages, making sure that existing information remains relevant and accurate, running social media accounts, creating promotional materials, and writing and distributing press releases.
• You’ll use audience insight, evaluation and emerging trends to shape activity, identify opportunities and continually improve results.
• We’re looking for someone who is self-motivated, creative and able to build strong relationships with a wide range of stakeholders, ensuring communications are coordinated, impactful and aligned with the National Trust brand.
• This is a hybrid role, combining on-site working days with some home working.
• You will be expected to travel to different National Trust properties across Cumbria.

Requirements

• familiar and confident with a range of communications and marketing channels, including digital and social media
• strong written and verbal communication skills
• a good team player, who can build strong relationships both internally and externally
• skilled in working with IT (including Microsoft Office)
• well organised, able to work under your own initiative and manage multiple priorities

Benefits

• Substantial pension scheme of up to 10% basic salary
• Free entry to National Trust places for you, a guest and your children (under 18)
• Rental deposit loan scheme
• Season ticket loan
• EV car lease scheme (for roles that meet the salary criteria)
• Perks at work discounts such as gym memberships, shopping discount codes, cinema discounts
• Holiday allowance up to 32 days relating to length of service, plus holiday purchase scheme, subject to meeting minimum criteria.
• Flexible working whenever possible
• Employee assistance programme
• Free parking at most Trust places