Responsibilities

• Social execution: Manage social content calendar in coordination with third-party marketing agency and internal stakeholders.
• Social execution: Develop channel-appropriate, native social content to support campaigns.
• Social execution: Partner with Creative on visual identity and systems for optimizing social creative production.
• Social execution: Report on engagement and signal insights and recommend iterative improvements.
• PR And Comms Execution: Drive PR agency execution on pitched content initiatives and announcements.
• PR And Comms Execution: Coordinate executive participation in contributed content, interviews, and commentary.
• PR And Comms Execution: Ensure flagship programs (e.g., Stats) are fully packaged for earned media.
• PR And Comms Execution: Report on media coverage, share-of-voice, and competitive signal.
• Content Execution: Manage editorial calendar in coordination with Technical Storytelling Manager and Senior Technical Editorial Manager.
• Content Execution: Own the Brand, Executive, and Corporate content lane and develop content to support campaigns.
• Content Execution: Report on content performance and production.
• Strategy & Coordination: Own the overall management of our narrative calendars and cadences, and establish protocols for flagging resourcing needs, scheduling conflicts, and messaging alignment.
• Strategy & Coordination: Serve as the hub for brand campaign packaging and amplification, including drafting and distributing amplification content from key assets (pitching briefs, email sequences, day-of and long tail social campaigns, landing pages, sales collateral, etc.)
• Strategy & Coordination: Partner with leadership to establish social, PR, and comms strategies aligned with business goals.