Responsibilities

• Research, design, and draft press releases, media pitches and responses, content for library system initiatives, infographics, blogs, library signage, newsletters, and internal messaging.
• Design, adapt, and deliver communications that represent our branding and benefit the needs of the community.
• Establish cooperative working relationships with community services providers, program participants, volunteers, and co-workers.
• Create, develop, distribute, and maintain library print and digital assets (e.g., brochures, reports, website, social media, and website) via multiple channels.
• Support digital and print marketing channels (e.g., digital asset management system, website, blogs, newsletters, social media, flyer creation) to ensure brand consistency.
• Provide copywriting and editing support to the libraries’ print and digital platforms.
• Implement communication/marketing strategies that include design work, patron messaging, and social media content creation.
• Adhere to San Mateo County Libraries style guide, ensuring that libraries produce high-quality designed collateral and error-free copy.
• Use technology as a tool, staying on top of new technology trends that support program areas.
• Provide training and support for library staff working in program areas.

Requirements

• A typical way to qualify is a Bachelor's degree from an accredited college or university with a major in mass media communication, marketing, public relations, journalism, business, or public administration, or a closely related field; AND two years of professional experience with responsibility for public relations, media relations, communications, marketing, or a closely related field, and directly involved in the preparation and dissemination of information to the general public and press.

Preferred

• bilingual language skills are strongly preferred.

Benefits

• We invite you to explore our Benefits-at-a-Glance page for a snapshot of the comprehensive and competitive benefits available to eligible employees of the County of San Mateo. From health and wellness to financial security, our benefits are designed to support you at every stage of your career. (Please note that benefits are subject to change.)
• Most of these enriching opportunities are available during work hours and come at no cost to you.
• As a County employee, you’ll also be covered by the federal Social Security system, earning valuable retirement benefits based on your salary and years of service.