Communication and Marketing Generalist - Part-Time

Casper, WY (Unknown)

$29/hr – $41/hrMid Level3+ years expFull time

Posted 1 day ago

Job Summary

Own and drive citywide communications, public information, and marketing programs with emphasis on revenue generating initiatives, supporting decision making, media relations, and stakeholder engagement.

  • Lead outreach campaigns across digital, print, and social channels
  • Oversee media relations, news releases, and events
  • Coordinate emergency communications and citywide initiatives with City Leadership

Job Description

Responsibilities

  • Provides communication, public information, and marketing support for public engagement projects, initiatives, and events with special emphasis on revenue generating enterprises.
  • Develops comprehensive public information and marketing campaigns utilizing digital, print, social media, and other communication platforms.
  • Develops reports and proposals to assist in decision-making regarding outreach programs and City initiatives.
  • Conducts audience/constituent research for targeting, measuring, and evaluating communication and marketing programs.
  • Coordinates citywide media efforts, news releases, press conferences, associated events, and public communications.
  • Establishes and maintains relationships with media outlets, community partners, professional organizations, and other stakeholders to support public information, outreach, and engagement efforts.
  • Coordinates assigned projects, including providing oversight to contracted consultants and vendors, monitoring project progress, and helping ensure project milestones and timelines are achieved.
  • Develops clear, creative, and compelling content on the City’s website, Facebook, and other social media outlets
  • Develops and coordinates emergency communications during citywide emergencies in collaboration with City Leadership and other appropriate personnel.
  • Applies Community-Based Social Marketing principles to outreach initiatives as applicable.

Requirements

  • High school diploma or equivalent (G.E.D.) required.
  • Minimum of three (3) years of professional experience in communication, marketing, public relations, or journalism. Public sector/local government experience is preferred.
  • Associate’s and/or Bachelor’s Degree in Communications, Marketing, Public Relations, Journalism, or a closely related field preferred, or an equivalent combination of education and experience sufficient to successfully perform the essential duties of the job such as listed below.
  • Possession of a valid Wyoming Driver’s License preferred.

Benefits

  • State of Wyoming - CIGNA Health
  • Delta Dental
  • VSP Vision
  • Medical Reimbursement Account, Flexible Spending
  • MASA Supplementary Ambulance Care
  • Voya Supplementary Hospital, Accident, and Critical Illness Plans
  • Short-term and Long-term Disability Options
  • Life Insurance
  • 457/IRA Retirement Options
  • Employees Family Assistance Program (EFAP) Free Counseling Services

Salaries

Posted range

$29/hr – $41/hr

Taken straight from the job posting.

See all City of Casper, WY salaries

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Communication and Marketing Generalist - Part-Time

City of Casper, WY · Casper, WY · Unknown