CBG Communications Lead

New York, USA (On-site)

$125K/yr – $164K/yrManager10+ years expFull time

Posted 5 months ago

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Job Description

Responsibilities

  • Develop and implement a comprehensive communications strategy for the business unit, ensuring alignment with both business priorities and organizational goals.
  • Act as a trusted advisor to business leaders, providing insights and recommendations to strengthen engagement and communication effectiveness.
  • Maintain consistent communication standards across all channels, ensuring clarity, accuracy, and alignment with TCS brand guidelines.
  • Identify high impact stories from across the unit that can be showcased internally and externally.
  • Utilize strong storytelling techniques to convey TCS’ value proposition, industry leadership, and innovative solutions.
  • Develop and execute strategies to position TCS executives and subject matter experts as thought leaders in the market.
  • Coach and guide leaders to enhance their executive presence, visibility, and communication effectiveness.
  • Lead the creation, development, and dissemination of news, announcements, and business updates in collaboration with corporate communications, marketing, client teams, and business leadership.

Requirements

  • 10+ years of progressive experience in communications, media relations, and social media management
  • Proven track record of delivering high-impact internal and external communications within large, complex organizations
  • Well-established relationships with U.S. media and hands-on experience managing press engagement and publications
  • Advanced expertise in social media strategy, analytics, and content governance, with a focus on delivering measurable outcomes
  • Strong leadership and project management capabilities, with the ability to influence and engage diverse stakeholders
  • Exceptional English writing, editing, and presentation skills, with a keen eye for clarity and narrative flow
  • Ability to translate complex IT and technology concepts into clear, accessible messages for broad audiences
  • Extensive experience in event-related PR and media coordination, ensuring strong visibility and coverage

Preferred

  • Master’s degree preferred
Tata Consultancy Services logo

Tata Consultancy Services

Tata Consultancy Services (TCS) is an IT services, consulting, and business solutions organization that has been partnering with many of the world’s largest businesses in their transformation journeys since its inception in 1968. Our consulting-led, innovation-driven services help businesses evolve as perpetually adaptive enterprises, staying ahead in an ever-changing digital landscape. Recognized for excellence in software development, we rapidly apply and scale new technologies, driving long-term value and scalable transformation. Many of these relationships have endured for decades, navigating every technology cycle from mainframes in the 1970s to Artificial Intelligence today. A part of the Tata Group, India’s largest multinational business group, TCS has a highly skilled workforce of over 607,000 consultants in 55 countries and 180 service delivery centers across the world. Caution against fraudulent job offers: TCS doesn’t charge any fee throughout the recruitment process. Refer here: https://www.tcs.com/careers/india/recruitment-fraud-alert

Founded in 1968
Mumbai, Maharashtra, IN
669K employees (8,371 in marketing)

Traffic Signals

Monthly Visitors
2.6M
Monthly Google Ads Budget
$253
Traffic Source Mix
Search
29.1%
Direct
49.4%
Referral
2.6%
Social
11.9%
Paid
0.1%

Headcount Trend

Current headcount: ~690.8K

Marketing Team

Marketing Team Size
3,746 (1% of company)
Median Career Experience
17 years
Median Tenure
5.9 years
Marketing Roles Posted (Last 30 Days)
6

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