Brand Sponsorship Specialist - Run
Olathe, KS (On-site)
Salary Not AvailableMid Level1+ years expFull time
Posted 7 weeks ago
Job Summary
Own Garmin sponsorship lifecycle from opportunity scouting to activation, athlete/event liaison, and ROI tracking, while proactively seeking new sponsorships and managing budgets and reports.
- Lead activation planning and execution
- Manage relationships with athletes and events
- Track ROI and program performance
Job Description
Responsibilities
- Work onsite at events to grow Garmin product awareness and revenue
- Be an energetic and authentic brand ambassador for Garmin along with being creative, outgoing, social and have a positive can-do attitude
- Manage the day-to-day responsibilities related to Garmin’s sponsorships, promotions, and events
- Proactively look for new sponsorship opportunities to grow Garmin’s business
- Be the main point of contact to sponsored athletes/events and ensure the fulfillment of their obligations to Garmin
- Evaluate unsolicited in-coming marketing sponsorship opportunities and act on those that are deemed relevant to Garmin’s marketing objectives
- Attend/represent Garmin’s interest at sanctioned sponsor events and other grass roots and non-sponsored events
- Establish ROI goals for various activation components and track performance against objectives
- Maintain budgets, create detailed reports of all activation programs, and create a process to activate locally at events
- Evaluate qualitatively/quantitatively each event/program and continuously improve measures of success
Requirements
- Bachelor’s Degree in Business, Marketing, Advertising, Communication, Journalism or related field AND a minimum of 1 year marketing or Garmin experience
- Work proactively/effectively with periodic supervision and demonstrate excellent follow-up skills with proven success in meeting deadlines
- Demonstrates strong and effective verbal, written and interpersonal communication skills
- Ability to organize, interpret and present various sponsorship data
- Build presentation materials and present plan to management
- Must be positive, detail oriented, organized, team oriented and a driven problem solver, multi-tasker, and self-starter with the ability to prioritize and manage time in a fast paced, deadline-driven environment
- Demonstrates mathematical aptitude to ensure accuracy of accounting documents and sponsorship/event schedules
- Demonstrates proficiency in using Microsoft Office programs including PowerPoint and Excel
Preferred
- Marketing internship experience
- Experience in the running industry
- Need for Passion for running
Benefits
- This position is eligible for Garmin's benefit program. Details can be found here: Garmin Benefits
Marketing Team
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