Brand Marketing Manager

USA (Unknown)

$110K/yr - $140K/yr (Est.)Mid Level

Posted 17 hrs ago

Job Summary

Own the end-to-end marketing programs from concept through execution, collaborating with leadership and cross-functional teams on campaigns, events, and sponsorships.

  • Lead cross-functional planning and budget management.
  • Drive competitive research to sharpen campaigns.
  • Plan major events including LEAP Innovation Summit.

Job Description

Responsibilities

  • Work directly with the VP of Brand Marketing, content manager, and designers to design and implement key marketing campaigns.
  • Perform competitive research to understand what’s happening in the market and incorporate your findings into each campaign for better results.
  • Facilitate cross-functional communication among project stakeholders.
  • Plan and strategize key sponsored events in the innovation management and intellectual property space and execute all logistics and details of sponsorships.
  • Plan and strategize Wellspring’s annual hosted event, LEAP Innovation Summit including researching and finding venues, coordinating all details across cross-functional teams, and execute all logistics and details of the events.
  • Manage the annual events budget and marketing team expenses.

Requirements

  • BA or BS in marketing or related degree.
  • Demonstrated experience in project and event management.
  • Experience managing budgets and sponsorships.
  • Experience interacting with cross-functional teams.
  • Knowledge and passion for disruptive marketing.
  • Soft skills like adaptability, clear communication, and attention to detail.

Preferred

  • Experience using Monday.com or a related project management software.
  • Experience with HubSpot and marketing automation.
  • Effective writing skills, emails, campaigns, promotional copy, website copy.
  • Knowledge of the innovation management and/or intellectual property management space.

Benefits

  • 401(k) and retirement benefits.
  • Reimbursement for travel.
  • Health benefits.
  • Time off allowance.
  • Flexible working location.
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Wellspring

Founded in 1977, Wellspring offers a relationally-centered community of residential treatment programs for adolescent girls and young adult women struggling with mental health and relational issues. We also have a private special education school serving grades 7-12 for residential and day students.

Founded in 1977
Bethlehem, Connecticut, USA
158 employees (4 in marketing)

Salaries

SalaryGuide estimate

$110K/yr – $140K/yr

Modelled from 4 comparable roles.

See all Wellspring salaries

Marketing Team

Marketing Team Size
3 (2% of company)
Median Tenure
2.1 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2.8K
Traffic Source Mix
Search
24.8%
Direct
53.5%
Referral
5.5%
Social
14.8%
Paid
1.3%

Headcount Trend

Current headcount: ~158

Recent News

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Brand Marketing Manager

Wellspring · USA · Unknown