Brand Manager, White Claw

Chicago, IL (On-site)

$100K/yr – $135K/yrMid Level4+ years expFull time

Posted 4 days ago

Job Summary

Own and drive local brand growth and activation plans, plus SKU, pricing, budget, and performance management to deliver strategic commercial results.

  • Activate the local brand growth plan and commercial delivery
  • Oversee budget, reporting, and agency management to optimize assets

Job Description

Responsibilities

  • Activate Local Category & Brand Growth Plan
  • Build Commercial Activity Plan and activation calendar
  • Manage the innovation implementation and volume planning
  • Build SKU assortment review & pricing strategy
  • Manage the budget, performance reporting, agency roster management, and adaptation of local assets as applicable
  • Activation of local brand growth plan and strategic commercial delivery

Requirements

  • Bachelor's Degree & 4-6 years of progressive marketing experience in Alc/Bev or CPG Experience working on a fast-moving, explosive growth brand

Benefits

  • Comprehensive health and welfare benefits
  • Company matching 401(k) contributions
  • Paid time off including annual leave, paid sick time and holidays
  • Extensive opportunities for training, development, and career growth
Mark Anthony Group logo

Mark Anthony Group

3.6 Glassdoor

The Mark Anthony Group of Companies is one of North America’s most diversified and successful private beverage companies focused on the alcohol beverage sector. Founded in 1972, the Company grew organically from a one-man wine importing business to a producer and distributor of fine wine, premium spirits, and ready-to-drink beverages, including White Claw Hard Seltzer. The Company’s Founder & CEO is also the Proprietor of the Iconic Wineries of British Columbia, a collection of prestigious wineries and estate vineyards including the award-winning Mission Hill Family Estate, CedarCreek Estate Winery, Martin’s Lane Winery and CheckMate Artisanal Winery in British Columbia’s Okanagan Valley. In addition, the Company proudly distributes many leading International wine and spirits brands, providing seamless services from producer to consumer across Canada.

Founded in 1972
Vancouver, British Columbia, CAN
1.2K employees (134 in marketing)
71% recommend to a friend
85% CEO approval

Salaries

Posted range

$100K/yr – $135K/yr

Taken straight from the job posting.

See all Mark Anthony Group salaries

Marketing Team

Marketing Team Size
116 (10% of company)
Median Tenure
2.5 years
Marketing Roles Posted (Last 30 Days)
3

Traffic Signals

Monthly Visitors
23.6K
Traffic Source Mix
Search
35.8%
Direct
52.2%
Referral
6.2%
Social
4.5%
Paid
1.2%

Headcount Trend

Current headcount: ~1.2K

Recent News

Mark Anthony Group logo

Brand Manager, White Claw

Mark Anthony Group · Chicago, IL · On-site