Responsibilities

• Mobile Campaign Execution
• Drive the planning and execution of integrated marketing campaigns for MLB The Show Mobile.
• Coordinate timelines, assets, approvals, and deliverables across internal and external teams.
• Assist with launch campaigns, content updates, seasonal programs, and promotional initiatives.
• Maintain campaign trackers, status reports, and project documentation.
• Helping create and evolve strategy for marketing of product
• App Store & Platform Marketing Support
• Coordinate assets, copy, and featuring nominations for event marketing on App Store and Google Play.
• Partner with external vendor on App Store Optimization (ASO), including keyword research, metadata updates and localization.
• Partner with external vendor on Conversion Rate Optimization (CRO), including test strategy, asset development and execution.

Requirements

• 2–4 years of experience in mobile app/game marketing
• Strong organizational and project management skills.
• Excellent written and verbal communication abilities.
• Ability to manage multiple projects simultaneously in a fast-paced environment.
• Strong attention to detail.
• Passion for gaming, sports, and mobile experiences.

Preferred

• Experience supporting mobile marketing campaigns.
• Familiarity with App Store and Google Play ecosystems.
• Experience with ASO/CRO, CRM, lifecycle marketing, or live-service products.
• Experience with programmatic media, analytics and campaign reporting.
• Knowledge of baseball and MLB The Show.
• Experience coordinating creative production workflows.