Brand Expression Designer – Home Care Digital Commerce & Social

Cincinnati, OH (On-site)

$85K/yr – $122K/yrEntry LevelFull time

Posted 4 days ago

Job Summary

Own end‑to‑end visual campaigns across social and ecommerce, translating brand strategy into platform native content while collaborating across teams.

  • Lead creative across social, paid media, and digital shelves with rapid iteration.
  • Balance brand consistency with forward‑moving visual systems and advanced tooling.

Job Description

Responsibilities

  • Create scroll‑stopping brand expression across social, paid media, and digital commerce platforms (Amazon, Walmart, Target, TikTok, Instagram, YouTube, and beyond).
  • Design platform‑native content (static, simple motion, short‑form video, and digital shelf assets) optimized for how people actually behave online.
  • Translate brand strategy, product benefits, and cultural moments into clear, compelling visual ideas.
  • Work quickly and iteratively, responding to briefs, trends, and performance insights with speed and creativity.
  • Maintain and elevate brand consistency while pushing visual systems forward in fresh, modern ways.
  • Collaborate closely with cross-functional partners who hold significant knowledge in performance marketing, data, design strategy, media, among others.
  • Use AI‑powered tools (Adobe Firefly and beyond) to accelerate ideation, iteration, and execution – AI is part of the workflow, not a side project.
  • Iterate work based on feedback, testing, and performance signals to continuously improve impact.
  • Own your work from concept through final delivery, with pride in craft and attention to detail.

Requirements

  • Bachelor’s Degree in Graphic Design or related creative field
  • A design portfolio that demonstrates exceptional design fundamentals (typography, layout, color, composition, visual hierarchy) across various touchpoints, including digital/social.
  • Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator; After Effects and/or any other motion platforms is highly preferred).
  • Proficiency or experience with motion, animation, product visualization, or short‑form video.
  • A social‑native mindset — you understand trends, formats, and why things work in feeds.
  • Curiosity, learning agility, and openness to experimenting with AI‑powered creative tools.
  • Ability to manage multiple projects, move fast, and stay organized without losing craft.
  • A collaborative, positive energy — you like making things together and making them better.
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Procter & Gamble

4.1 Glassdoor

P&G was founded more than 185 years ago as a soap and candle company. Today, we’re one of the world’s largest consumer goods companies and home to iconic, trusted brands, including Always®, Charmin®, Braun®, Fairy®, Febreze®, Gillette®, Head & Shoulders®, Oral B®, Pantene®, Pampers®, Tide®, and Vicks®. The design, development, growth and success of these products—and many more—is thanks to the innovative and insightful minds of our people. From Day 1, you’ll help make everyday life easier for our 5 billion consumers. There is no single equation for success at P&G, because no two P&G people or careers are alike. Just as we strive to deliver a superior consumer experience, we aim to deliver a superior employee value equation as well. With our large global footprint, there are many opportunities to work with P&G in multiple locations. We offer opportunities in approximately 70 countries and continually aim to attract, reward and advance the finest people in the world. Here, we want you to get your career off to a fast start. That's why we don't have any rotational development programs or gradual ramping-up periods: you’ll be able—and encouraged—to dive right in from Day 1. Join us and help make life better through meaningful work that makes an impact from Day 1.

Founded in 1964
Cincinnati, Ohio, USA
95K employees (9,056 in marketing)
81% recommend to a friend
90% CEO approval

Salaries

Posted range

$85K/yr – $122K/yr

Taken straight from the job posting.

See all Procter & Gamble salaries

Traffic Signals

Monthly Visitors
2.2M
Monthly Google Ads Budget
$2
Traffic Source Mix
Search
29.6%
Direct
51.5%
Referral
16.6%
Social
0.7%
Paid
1.5%

Headcount Trend

Current headcount: ~95.5K

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Brand Expression Designer – Home Care Digital Commerce & Social

Procter & Gamble · Cincinnati, OH · On-site