Brand Director

Los Angeles, CA (Remote)

$145K/yr – $165K/yrSenior Level8+ years expFull time

Posted 3 hrs ago

Job Summary

Own and evolve the brand voice, lead integrated campaigns across social and digital touchpoints, and partner with clients and cross-functional teams to drive strategic outcomes.

  • Own brand strategy, messaging, and content ecosystems across social and digital touchpoints
  • Lead campaigns from concept to execution with performance optimization
  • Serve as senior advisor to clients and mentor internal teams

Job Description

Responsibilities

  • Brand & Strategic Leadership
  • Own and evolve the brand voice, positioning, and messaging across all social and digital touchpoints
  • Translate business objectives into actionable creative and content strategies
  • Lead the development of integrated campaigns, social franchises, and always-on content ecosystems
  • Bring a deep understanding of the tech landscape, audience behaviors, and cultural trends
  • Creative & Production Oversight
  • Partner with Creative Directors and Producers to guide concepts from idea through execution
  • Ensure work is platform-native, culturally relevant, and aligned with brand standards
  • Provide clear, actionable feedback that elevates creative quality and effectiveness
  • Balance big campaign thinking with fast-paced, reactive social content

Requirements

  • 8–12+ years of experience in brand strategy, creative, or account leadership within an agency or in-house team
  • Strong experience working on tech brands and understanding of the innovation landscape
  • Deep expertise in social-first storytelling , content ecosystems, and platform behaviors (TikTok, Instagram, YouTube, etc.)
  • Proven ability to lead integrated campaigns from concept to execution
  • Strong presentation and client-facing skills
  • Experience working within fast-paced production environments (always-on + campaign work)
  • A balance of strategic thinking and creative instinct
  • Location: West Coast Preferred/PST Required
  • Travel: required 1-3x per month

Preferred

  • Experience with product marketing and launches in the tech space
  • Background in influencer or creator-led campaigns
  • Familiarity with emerging platforms, AI-driven content, or new media formats

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Unlimited Paid Time Off (in addition to Vacation, Sick & Public Holidays)
  • Family Leave (Maternity, Paternity)
  • Training & Development
  • Work From Home/Hybrid Days
Conscious Minds logo

Conscious Minds

We hold one core belief more deeply than any other. It’s the hill we will likely die on, the “Rosebud” whisper we’ll take to our grave. Here it is: Storytelling is the currency of human connection. Whether over coffee, around a campfire or depicted on a screen, stories captivate us, and can move us to change behavior or think differently.For brands, that means the only marketing messages that live more than a split second in the minds of consumers, are those shaped into emotionally-immersive stories. We are a band of story-crafting messengers, and we love what we do.

Founded in 2008
Pasadena, California, USA
70 employees (43 in marketing)

Salaries

Posted range

$145K/yr – $165K/yr

Taken straight from the job posting.

See all Conscious Minds salaries

Marketing Team

Marketing Team Size
18 (26% of company)
Median Career Experience
19 years
Median Tenure
4.1 years
Marketing Roles Posted (Last 30 Days)
7

Traffic Signals

Monthly Visitors
3.4K
Traffic Source Mix
Search
29.2%
Direct
46.9%
Referral
5.4%
Social
16.9%
Paid
1.5%

Headcount Trend

Current headcount: ~70
Conscious Minds logo

Brand Director

Conscious Minds · Los Angeles, CA · Remote