Brand Designer

Responsibilities

• Drive the creative direction of our brand, bringing fresh ideas that keep us ahead in a fast-moving market
• Build and own our brand guidelines so everything stays consistent as we grow
• Design packaging and labels across our 20 recipes, plus seasonal and limited editions
• Create paid and organic social assets, including motion graphics and short-form video edits
• Design CRM assets, including email campaigns, automated flows and templates in Klaviyo
• Design for our website, working alongside our web developer
• Support our trade partners with everything they need to sell Mersey Raw: POS, signage, shelf displays, sell-in packs, stockist social assets and event stands
• Art-direct product and brand photography
• Keep a close eye on what’s happening across design, pet and DTC brands, and bring new ideas to the table without waiting for a brief

Requirements

• A portfolio with real range: brand identity, packaging, print, digital and social
• Experience across brand identity work, such as building new brands, rebrands or brand refreshes, ideally seen through to real-world rollout
• 3+ years in a design role
• The confidence to pitch bold ideas, and the craft to make them work on a shelf, in a feed and on a pack
• Strong Adobe Creative Suite skills (Illustrator, Photoshop, InDesign); experience with Klaviyo, After Effects or Figma is a bonus
• Print know-how: artwork prep, dielines and working with printers
• A good grasp of AI tools, using them to be more creative and efficient without losing the craft
• A meticulous eye for detail, with excellent organisation and communication skills
• A team player who’s just as happy owning a project solo as working within a close-knit team
• A love of dogs is a big plus

Benefits

• Company pension
• Employee discount
• Free parking