Associate Director, Marketing -Thought Leader Marketing Liaison

Miami, FL (Remote)

$142K/yr – $224K/yrSenior Level5+ years expFull time

Posted 16 hrs ago

Job Summary

Own the US IBD KOL advocacy program end-to-end, from identifying leaders to shaping scientific messages, engaging SLs/KOLs at conferences, and translating insights into brand strategies across cross-functional teams.

  • Lead identification and engagement with SLs and KOLs across the US IBD landscape
  • Translate KOL insights into strategic recommendations and educational content with cross-functional partners

Job Description

Responsibilities

  • Advocacy Development: Assist in identification and mapping of national and regional scientific leaders (SLs), clinical leaders, and emerging experts across the US IBD landscape.
  • Develop and assess advocacy of key opinion leaders around the scientific messages, product positioning, and medical education content.
  • SL/KOL Engagement Execution: Execute engagements with SLs, including congress participation, site visits, and HQ-approved activities (e.g., advisory boards, customer strategy sessions).
  • Gather actionable insights from SLs to inform marketing strategies and brand planning.
  • Provide real-time insights from KOL’s on approved key business questions / topics.
  • Execute engagement plans with key thought leaders throughout the US and support development of approved educational content based on KOL and faculty input.
  • Congress Participation and Engagement: Collaborate with marketing team to determine participation and level of support in key IBD conferences.
  • Secure key engagement meetings and congress execution between HQ employees and KOLs
  • Speaker Bureau Development & Readiness: Help identify and manage a US IBD Speaker Bureau, including faculty identification, onboarding, and training as appropriate to approved content.
  • Ensure speaker advocacy aligns to our scientific platform key messages and supports speaker readiness for educational speaker engagements including congress product theatres.

Requirements

  • Bachelor’s degree required; advanced degree (MBA, MS, PharmD, or equivalent) preferred.
  • Minimum 5-8 years in pharmaceutical sales, marketing, or field medical engagement or KOL management roles.
  • At least 2 years of IBD experience strongly preferred with existing Key KOL networks in IBD.
  • Demonstrated success in building and maintaining scientific relationships with KOLs, speakers, or professional societies in a highly regulated environment.
  • Excellent communication, interpersonal, and organizational skills.
  • Proven ability to synthesize insights into strategic recommendations.
  • Ability to influence and collaborate across a matrixed environment without direct authority.
  • Travel up to 60% (including weekends and evenings for congresses and advisory meetings).
  • Valid driver’s license.
  • Candidates must live in or near geographical area and should reside near a major US airport to fulfill travel requirements for this role.

Benefits

  • We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days.

Salaries

Posted range

$142K/yr – $224K/yr

Taken straight from the job posting.

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