Associate Director, Giving Days & Emerging Donor Strategies - University Advancement

St. Louis, MO (Unknown)

$58K/yr – $100K/yrSenior Level3+ years expFull time

Posted 3 days ago

Job Summary

Own and drive three giving day campaigns along with reunion, student, and parent giving programs in close coordination with Advancement partners to plan communications, stewardship, and donor engagement efforts.

  • Lead campaigns across print, digital, and social channels with a focus on participation and stewardship
  • Collaborate with campus partners to maximize donor and volunteer engagement across programs

Job Description

Responsibilities

  • Giving Day Programs – In partnership with Advancement Communications, and other key stakeholders, oversee the planning and execution of three giving day campaigns: First Day, Giving Tuesday, and WashU Giving Day. Lead collaborations to establish and execute print, digital, and social communication strategies, including solicitations and stewardship efforts. Champion student and faculty/staff participation through establishing on-campus presence. Drive donor and alumni engagement through facilitating volunteer opportunities.
  • Reunion Giving – Oversee the strategy for reunion giving through direct marketing channels. Partner with Alumni & Constituent Engagement colleagues to develop annual appeal schedule to optimize reunion class giving efforts in order to increase donor participation. Partner with Executive Director, Annual Giving Programs to secure and promote reunion donor challenges for most classes.
  • Student Philanthropy – Partner with Student Affairs and Alumni & Constituent Engagement colleagues to drive and implement strategy in educating students about the importance of philanthropy and drive donor participation results. Part of this effort is collaboration with the senior class gift program.
  • Parent Giving – In partnership with Advancement Communications and Student Affairs colleagues, drive direct marketing messaging and strategy for parent giving.
  • Other duties as assigned – work closely with Executive Director and Senior Director to provide any additional support needed to ensure donor participation goals are met.

Requirements

  • Bachelor's degree
  • No specific certification/professional license is required for this position.
  • Relevant Experience (3 Years)
  • Not Applicable

Preferred

  • Comfortable interacting with a variety of diverse audiences. Demonstrated ability to build and maintain relationships. Skilled at expressing empathy and providing premium customer service.
  • A desire to work collaboratively with colleagues. Comfortable facilitating the work of teams and individuals, including peers, students, and volunteers. Excellent verbal and written communication skills to relay detailed instructions and provide or solicit feedback.
  • Committed to professional growth and remaining informed of annual giving, higher education, and other industry trends and best practices.
  • Familiarity with and appreciation for the mission of University Advancement programs and the activities of the department. A desire to play a meaningful role in the university’s community and to share in the community’s commitment to education and research.
  • Experience in nonprofit advancement/development/fundraising, alumni/donor relations, or a field requiring the application of similar skills including marketing and communications, program/project management, etc.
  • Experience planning and managing complex programs, projects, or marketing campaigns: setting timelines and priorities, analyzing data, working with complex reporting and data sets, coordinating work among multiple teams, maintaining vendor relationships, developing and managing organized systems of processes and protocols, etc.
  • Knowledge of university environment; experience working in educational/nonprofit organization setting is a plus.
  • Experience using database, website/online form solutions, and other software platforms. Familiarity with Vanillasoft or ClickUp a plus.

Benefits

  • Personal Up to 22 days of vacation, 10 recognized holidays, and sick time.
  • Competitive health insurance packages with priority appointments and lower copays/coinsurance.
  • Take advantage of our free Metro transit U-Pass for eligible employees.
  • WashU provides eligible employees with a defined contribution (403(b)) Retirement Savings Plan, which combines employee contributions and university contributions starting at 7%.
  • Wellness Wellness challenges, annual health screenings, mental health resources, mindfulness programs and courses, employee assistance program (EAP), financial resources, access to dietitians, and more!
  • Family We offer 4 weeks of caregiver leave to bond with your new child. Family care resources are also available for your continued childcare needs. Need adult care? We’ve got you covered.
  • WashU covers the cost of tuition for you and your family, including dependent undergraduate-level college tuition up to 100% at WashU and 40% elsewhere after seven years with us.
Washington University in St. Louis logo

Washington University in St. Louis

Washington University in St. Louis, a medium-sized, independent university, is dedicated to challenging its faculty and students alike to seek new knowledge and greater understanding of an ever-changing, multicultural world. The university has played an integral role in the history and continuing growth of St. Louis and benefits in turn from the wide array of social, cultural and recreational opportunities offered by the metropolitan area to its more than 2.8 million residents.The mission of Washington University in St. Louis is the promotion of learning — learning by students and by faculty. Teaching, the transmission of knowledge, is central to our mission, as is research, the creation of new knowledge.

St Louis, Missouri, USA
18K employees (574 in marketing)

Salaries

Posted range

$58K/yr – $100K/yr

Taken straight from the job posting.

See all Washington University in St. Louis salaries

Funding

Total Funding
$24.6M
Last Raise
$4.8K
Grant, 2 years ago

Funding History

  • Sep 2024
    Grant
  • Dec 2023
    Grant • $4.8K
  • Jan 2019
    Grant

Traffic Signals

Monthly Visitors
1.9M
Monthly Google Ads Budget
$25.3K
Traffic Source Mix
Search
56.4%
Direct
35.4%
Referral
7%
Social
0.8%
Paid
0.3%

Headcount Trend

Current headcount: ~17.7K

Recent News

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Associate Director, Giving Days & Emerging Donor Strategies - University Advancement

Washington University in St. Louis · St. Louis, MO · Unknown