Associate Director, Commerce Media (Temporary)
New York City, NY (On-site)
Posted 1 month ago
Job Summary
Own and optimize commerce campaigns across Amazon DSP and other platforms, lead campaign execution, collaborate with strategy and precision teams, and drive performance analytics while growing the Commerce COE and client services impact.
Job Description
Responsibilities
- Directing and managing the daily workflow of Digitas’ commerce campaigns, including plan development, campaign activation and maintenance, and post-buy recaps
- Interfacing with media strategy teams to build strategic shopper- focused campaign plans, communicate recommendations, and identify and deliver new solutions in a collaborative fashion
- Serving as a true expert and educating internal precision teams on the Amazon DSP offerings, campaign setup and optimization strategies
- Supporting in the development of the Commerce Media COE and spreading the Commerce Mindset throughout the entire Agency
- Assuming accountability and ownership of campaign execution in platforms such as Amazon, Roundel, Walmart+, KPM for assigned client accounts
- Building and maintaining strong relationships with commerce media partners
- Developing and maintaining quality control procedures for campaign implementations
- Understanding and effectively communicating our agency’s value proposition in the commerce space, as related to the growth of current and prospective agency accounts
- Monitoring and reporting on campaign performance
- Participating in forecasting exercises for senior management
Requirements
- Six to nine years of deep experience in display and video media buying
- Expertise in activating media within the Amazon DSP and other Amazon self-serve placements
- Basic level of understand of Amazon Search campaigns and their importance to driving success of DSP performance
- In depth understanding of media planning and programmatic buying
- Proven experience with at least three or more years of people management experience, overseeing three or more reports in an account management/client services team
- Strong fluency with the digital media ecosystem– you know this world by heart and you keep pulse with the rapid changes happening within it – and a clear, solid understanding of the media planning and buying process
- Extensive experience in a client service position or role
- The ability to organize and manage your work and that of the junior staff on the team
- Strong analytical thinking and mathematical skills
- Excellent communication and writing skills—you’re poised, precise, and above all, kind when relating to others
Benefits
- medical coverage
- dental
- vision
- disability
- 401K
- parential and family care leave
- family forming assistance
- tuition reimbursement
- flexible time off
Digitas North America
Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.
Salaries
Posted range
$51/hr – $82/hr
Taken straight from the job posting.
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