Associate Dean, Marketing and Communications at Columbia University Irving Medical Center | New York, USA | $180K/yr – $220K/yr

Columbia University Irving Medical Center

Associate Dean, Marketing and Communications

New York, USA (On-site)

$180K/yr – $220K/yrSenior Level10+ years expFull time

Posted 4 months ago

Job Summary

Own and drive the school’s strategic communications and marketing agenda, aligning with public health trends to elevate reputation and coordinate with the Dean and leadership team across initiatives, governance, and stakeholder engagement.

Strategic Communications: lead differentiation and messaging across media, website, social channels, events, and campaigns to raise the school’s national and international profile.
Stakeholder Engagement & Reputation: manage relationships with Board, faculty, students, alumni, donors, and media while guiding crisis communications and risk management.
Collaboration & Campaigns: partner with Development and Alumni Relations and Education to fuel fundraising and student recruitment efforts through materials, speeches, and targeted campaigns.

Job Description

Working closely with the Dean and fellow members of the 9-person Dean's Leadership Team, the ADMC will contribute to high-level strategy development for the School in sync with movements and trends in public health. The team’s work includes advancing strategic initiatives; making significant policy and budget decision; maximizing engagement of and relationship with the Board of Advisors, faculty, staff, students, alumni, and other stakeholders; and managing reputational risks and crises; and positioning the School as a leader in the field of public health, including relevant rankings.
Provide communications and marketing leadership to the Dean and senior management team to articulate the School's vision and values and advance key School-wide objectives taking into account topical public health news and trends
Lead the dissemination of effective communications and marketing strategies that differentiate Columbia Mailman from its peers and resonate with key stakeholder groups, including national and international media outlets and social media platforms; peer institutions; potential funders and current faculty, students, staff, and alumni.
Collaborate with the Associate Dean for Development and Alumni Relations to develop innovative strategies, activities and materials to engage new donors and encourage fundraising initiatives, including supporting the launch of fundraising campaigns.
Collaborate with the Vice Dean for Education to develop strategies, activities and materials in support of student recruitment to meet enrollment targets and increase the quality of the student applicant pool.
Advise Academic Departments, Centers, programs, and administrative offices on their discrete communications needs and assist in their development of communications messages internally within Columbia Mailman and externally.
Lead a marketing and communications team responsible for proactively managing and amplifying the School's external visibility using social and traditional media, the website, social media vehicles (such as blogs, webinars, podcasts, Instagram, Facebook, LinkedIn, etc.), video, public events, and additional channels and communications tools as needed. Building a strong marketing component to add to a respected communications team.
Working in concert with the Dean, members of the Dean's Leadership Team, Department and Center leaders, and key Columbia Mailman faculty, assist in preparing speeches, briefings, articles, editorials, and other materials that communicate the School's vision.
Other Duties as assigned.

Bachelor's degree or equivalent in education and experience; with 10 years of senior management experience in public relations, marketing and/or journalism.
Deep appreciation of and passion for the public health vision and mission of the Columbia Mailman School, and an understanding of the role of public health in the well-being of society.
Proven professional success in planning, developing and executing a comprehensive and innovative social and traditional communications strategy and managing a budget and staff.
Orientation to work collaboratively with colleagues throughout the School and University.
Track record of building collaborative relationships with colleagues in other institutions outside of the University.
Track record of having successfully led through a period of transformation and growth within a highly complex environment.
Agility to adjust plans based on emerging School needs as well as topical events and developments across the globe that link to the mission/vision of Columbia Mailman.

Master's degree preferred.

Columbia University Irving Medical Center

Columbia University Irving Medical Center (CUIMC) is a clinical, research, and educational enterprise located on a campus in northern Manhattan. We are home to four professional colleges and schools that provide global leadership in scientific research, health and medical education, and patient care, including:- Vagelos College of Physicians and Surgeons- College of Dental Medicine- School of Nursing- Mailman School of Public HealthPatient CareColumbia University Irving Medical Center (CUIMC) is a leader in providing comprehensive patient care and offers a range of general and specialized medical, dental, and nursing services. We have more than 1,800 physicians, surgeons, dentists, and nurses in locations throughout the New York City metro area.We know each patient is unique. Our knowledge of innovative treatments is enhanced by our compassion for patients and their families and a devotion to maintaining the highest standard of care.

New York, New York, USA

7.8K employees

www.cuimc.columbia.edu