Assistant Athletic Director for Marketing and Fan Engagement

Corpus Christi, TX (On-site)

$54K/yr – $57K/yrSenior Level2+ years expFull time

Posted 4 hrs ago

Job Summary

Own and lead the Athletics Creative Team to deliver programming, digital marketing, and entertainment for game days and campus events, while directing gameday scripts, social media, and brand-aligned materials.

  • Direct marketing and programming across events and entertainment
  • Oversee team, scripts, social media, and brand-aligned materials

Job Description

Responsibilities

  • Direct the Athletics Creative Team to develop programming and digital marketing to include video board content, halftime shows and recognitions, sponsor activations, in-game promotions, fan contests and other entertainment elements.
  • Responsible for all game day scripts.
  • Attend new student orientations, Waves of Welcome and other back to school campus events to promote Islanders Athletics. Collaborate with on-campus student organizations, campus leaders, and community members to collaborative events. Assist with other events as needed.
  • Oversee, schedule and assist with all gameday duties related to sporting events.
  • Supervise staff to include Marketing and Fan Engagement Assistant, Graphics Design GA, Student Workers & Interns (Marketing, photography, etc.)
  • Planning and achieving marketing initiatives to increase awareness and attendance, engage students, enhance customer experience, and solidify the department’s brand.
  • Oversee social media efforts for the Athletics Department.
  • Responsible for efforts to a) enhance the visibility of the Islanders Athletic program in the conference, state and nationally, b) advance TAMU-CC mission, vision and branding, c) develop and implement printed and online materials aligned with Athletics design standards and TAMU-CC Brand and Style Guide.

Requirements

  • Bachelor's degree
  • Two (2) years of marketing or professional experience
  • Additional education and/or experience may be considered as a substitute for the minimum qualifications:
  • - High School diploma/GED with six (6) years of marketing or professional experience
  • - Associate’s degree with four (4) years of marketing or professional experience
  • - Master’s degree
  • - Intermediate skills in Microsoft Suite
  • - Strong verbal and written communication skills
  • - Ability to multitask and work cooperatively with others.

Preferred

  • Experience working in a higher education setting.
  • Social Media experience
  • Experience using Adobe Creative Suite and Sound Director Software

Benefits

  • Insurance
  • - Medical
  • - $0 - $30 per month for Employee Only coverage after university contribution ($920 value).
  • - Up to 83% of premium covered by the university:
  • - Employee and Spouse
  • - Employee and Children
  • - Employee and Family coverage
  • - Dental & Vision
  • - Life Insurance, Accidental D&D, Long Term Disability, Flexible Spending Account and Day Care Spending Account
  • On-campus wellness opportunities
Research Compliance Office at the Texas A&M University System logo

Research Compliance Office at the Texas A&M University System

Supporting the 11 academic institutions and 8 state agencies that comprise the Texas A&M University System

College Station, Texas, USA
2 employees

Salaries

Posted range

$54K/yr – $57K/yr

Taken straight from the job posting.

See all Research Compliance Office at the Texas A&M University System salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
5

Traffic Signals

Monthly Visitors
517.9K
Monthly Google Ads Budget
$12
Traffic Source Mix
Search
35.3%
Direct
28.6%
Referral
21.5%
Social
6.8%
Paid
1%

Headcount Trend

Current headcount: ~2
Research Compliance Office at the Texas A&M University System logo

Assistant Athletic Director for Marketing and Fan Engagement

Research Compliance Office at the Texas A&M University System · Corpus Christi, TX · On-site