Responsibilities

• The AI Content & Editorial Manager helps PepsiCo's Global Communications Content team create, scale and optimize content using generative AI and strong editorial judgment.
• This role combines content creation, editorial expertise and emerging AI capabilities to develop accurate, engaging and discoverable content across digital channels.
• Your Impact
• Create AI-assisted content: Develop articles, social copy, FAQs, explainers and video scripts using approved generative AI tools.
• Apply editorial judgment: Review, edit and fact-check AI-assisted content to ensure accuracy, clarity and PepsiCo's brand voice.
• Optimize content discovery: Apply SEO, AEO and GEO principles to improve how content is found through search engines and AI-powered platforms.
• Scale content efficiently: Repurpose content across formats, channels and audiences while maintaining quality and consistency.
• Build AI workflows: Develop prompts, templates and repeatable processes that improve content creation and efficiency.
• Test and improve: Experiment with emerging AI capabilities and use content performance insights to improve strategies and workflows.
• Collaborate across teams: Partner with Communications, Social, Digital and Insights teams to support content planning and execution.

Requirements

• 3–5 years of experience in content creation, editorial, digital communications, social media, content strategy, journalism, copywriting or a related field.
• Hands-on experience using generative AI tools for content creation, editing, research or workflow development.
• Strong writing and editing skills with the ability to adapt messaging for different audiences and channels.
• Experience creating content across multiple formats, such as web, social media, articles, video scripts or multimedia.
• Working knowledge of SEO and emerging AI-driven content discovery, including AEO and/or GEO.
• Understanding of how large language models and generative AI tools work, including their limitations and the importance of human review.
• Strong editorial judgment and attention to detail.
• Ability to translate brand guidelines into clear, compelling and audience-relevant content.
• Curiosity about emerging technology and a willingness to experiment, test and learn.
• Strong collaboration and communication skills, with the ability to work across creative, communications, digital and analytics teams.

Preferred

• Experience working with global brands or corporate communications teams.
• Experience developing AI-assisted content workflows or prompt libraries.
• Experience with AI tools for text, image, video or audio generation.
• Knowledge of content analytics and performance measurement.
• Experience working with content management systems, social publishing platforms or digital analytics tools.
• Familiarity with brand, legal, compliance or responsible AI considerations in content production.
• A portfolio demonstrating strong writing, editorial or digital content work is a plus.

Benefits

• Medical, dental and vision coverage
• Disability and life insurance
• Health and dependent care reimbursement accounts
• Employee Assistance Program
• Retirement benefits
• Paid time off, including vacation, sick and bereavement leave
• Paid parental leave
• Additional employee benefits and programs, subject to eligibility