Ad Operations Manager, Search & Social (Meta)

New York City, NY (On-site)

$91K/yr – $130K/yrSenior Level5+ years expFull time

Posted 4 days ago

Job Summary

Own the search and social practice as the primary subject-matter expert, overseeing setup, QA, client strategy conversations, and the development of scalable processes and team structures across major platforms.

  • Lead platform strategies and optimization conversations with clients
  • Build and scale operational processes and team capabilities
  • Collaborate across Client Services, Sales Strategy, and Campaign Management to align omnichannel efforts

Job Description

Responsibilities

  • Serve as the go-to expert on search and social platforms including Meta Ads Manager, Google Ads, TikTok Ads Manager, LinkedIn Campaign Manager, Amazon Ads, Snapchat, X, and Reddit
  • Own hands-on setup, QA, and troubleshooting directly within platform UIs — diagnosing delivery, targeting, and tracking issues at a technical level
  • Stay current on platform updates, new ad formats, and industry best practices across the search/social landscape, including enterprise tools like SA360 and Skai
  • Design and stand up the operational processes, workflows, and documentation needed to support search/social campaign execution at scale
  • Build out the team structure for the practice as it grows, including defining roles, workflows, and quality standards
  • Partner with leadership on go-to-market planning for the search/social offering, including resourcing and capacity planning
  • Establish QA and reporting standards consistent with Infillion's broader ad ops practices
  • Lead client conversations on search/social strategy, campaign setup, and performance, acting as the primary SME in these discussions
  • Present performance recaps, optimization recommendations, and strategic narratives directly to clients
  • Translate platform-level data into actionable insights and growth opportunities for client accounts

Requirements

  • 5+ years of hands-on experience managing search and social campaigns across major platforms (Google Ads, Meta Ads Manager, Microsoft Advertising, TikTok, LinkedIn, or similar), including enterprise-level budgets
  • Deep technical fluency troubleshooting directly within search/social platform UIs (tracking, targeting, delivery, bid strategy issues)
  • High-level working knowledge of the programmatic ecosystem — DSPs, trafficking, and core KPIs (CTR, VCR, CPA) — sufficient to collaborate cross-channel; hands-on programmatic trafficking experience is a plus but not required
  • Demonstrated experience building, organizing, or scaling operational processes or teams
  • Strong client-facing presence — confident leading strategy, setup, and performance conversations directly with clients
  • Strong analytical skills; comfortable working with large datasets in Excel and BI tools
  • Excellent written and verbal communication skills
  • Bachelor's degree preferred (media, marketing, STEM, or economics focus a plus)

Preferred

  • Bachelor's degree preferred (media, marketing, STEM, or economics focus a plus)
  • hands-on programmatic trafficking experience is a plus but not required
  • Experience in SQL, NoSQL, Python and Javascript a plus
  • Familiarity with Retail Media Networks a plus
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Infillion

3.9 Glassdoor

Infillion is the only global media platform combining the power of MediaMath’s industry-leading data and technology with the unrivaled performance of TrueX’s interactive video and CTV technology. Infillion works with more than 1,400 of the world’s leading agencies and brands with premium managed- and self-service cookieless media solutions that deliver guaranteed attention in an increasingly opaque media environment. Infillion is headquartered in New York City, and owns MediaMath, Gimbal location-based technology, InStadium, NeXt, Analytiks.ai and Phonic.ai. The company is one of the most awarded ad-tech companies in the media, marketing, advertising and technology industries and is now one of FastCo’s Most Innovative Companies.

Founded in 2008
New York, New York, USA
174 employees (21 in marketing)
100% recommend to a friend
100% CEO approval

Salaries

Posted range

$91K/yr – $130K/yr

Taken straight from the job posting.

See all Infillion salaries

Traffic Signals

Monthly Visitors
16.5K
Monthly Google Ads Budget
$3.3K
Traffic Source Mix
Search
34.1%
Direct
49.3%
Referral
8.2%
Social
6.9%
Paid
1.2%

Headcount Trend

Current headcount: ~175

Recent News

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Ad Operations Manager, Search & Social (Meta)

Infillion · New York City, NY · On-site