Responsibilities

• Build traditional and nontraditional media relations strategies, manage and execute campaigns and projects with a team, for our clients across sectors.
• Identify and pursue proactive opportunities (story angles, rapid response opps, newsjacking moments, etc.) without waiting to be asked, bringing a clear point of view on how to capitalize.
• Develop and maintain strong media relationships with business and policy reporters and pitch ideas. Help shape client stories and messages with partners across media and platforms, with the goal of integrating clients into the broader news cycle.
• Lead, support, and motivate teams to successfully build and maintain relationships with and correspondence to external: top-tier reporters, client partners, SMEs, etc.
• Write and edit communications materials that capture relevant audiences and reflect an understanding of our clients’ businesses – ranging from internal to external documents, including pitches, plans, memos, research, written content, media materials, website and social media content, client correspondence, and collateral.
• Play a pivotal role in overseeing and finding synergies between several client workstreams and account teams, including managing budgets and forecasts, overseeing projects and clients, and pursuing new business by leading and contributing to proposals and opportunities.
• Manage multiple client contact relationships and deliver according to individual contact needs.

Requirements

• A minimum of 5+ years of public relations agency experience, with an emphasis on media relations, corporate reputation, crisis work, issues management, executive positioning and message development.
• A minimum of a bachelor’s degree in public relations, communications, journalism, or related field.
• Knowledge of media trends and issues and strong understanding of media environment.
• Extremely detail oriented and organized, with experience driving large initiatives and major projects from inception to completion
• Excellent writing and editing abilities.
• Demonstrated self-starter with a track record of driving projects forward and course-correcting when things shift. Brings energy and ownership to every account, without waiting to be directed.
• Creative thinker who can develop original concepts and storylines independently, not just execute against briefs handed down by senior staff.
• Equally comfortable operating in white space and ambiguity as in executing precisely against tight parameters, mandated messaging, or strict brand standards.
• Strong strategic planning and demonstrated client counsel capabilities.
• Analytical thinking and an ability to understand complex industries and business concepts quickly.