Account Executive, Beauty, Wellness & Lifestyle
New York City, NY (Hybrid)
Posted 2 hrs ago
Job Summary
Own day-to-day client engagement and drive media relations across beauty, wellness, and lifestyle brands.
- Lead client communications and ensure timely delivery
- Drive proactive media opportunities and editor relationships
Job Description
Responsibilities
- Serve as a day-to-day client contact with a strong understanding of the tactical execution of account activity.
- Contribute to weekly client calls and participate in in-person meetings alongside senior team leadership.
- Attend and support media briefings, interviews, desksides, press previews, brand activations, events, and other client-facing opportunities.
- Manage timelines, agendas, action items, trackers, and client deliverables with exceptional organization and attention to detail.
- Support account teams in managing inbound client requests and vetting media opportunities.
- Build strong client relationships through proactive communication, responsiveness, and thoughtful execution.
- Contribute to new business initiatives through brainstorms, research, deck development, and pitch preparation.
- Actively pitch across client priorities to consistently secure business and lifestyle features, podcasts, product placement, trend stories, and other meaningful editorial opportunities.
- Develop compelling story angles spanning product launches, founder and executive stories, partnerships, collaborations, consumer trends, brand milestones, and cultural moments.
- Identify and curate relevant editorial and brand partnership targets and opportunities for client projects.
Requirements
- 2+ years of experience in beauty, wellness, lifestyle, consumer PR, media relations, brand communications, or integrated marketing, ideally within an agency environment.
- Experience supporting beauty, skincare, wellness, health, lifestyle, or consumer brands.
- Existing relationships with beauty, wellness, lifestyle, consumer, business, and/or trade media, with demonstrated experience securing meaningful editorial coverage.
- Strong pitching skills and an understanding of what makes a compelling, timely media story.
- Strong instincts for storytelling, trend forecasting, and identifying culturally relevant opportunities.
- An understanding of affiliate commerce, social media, creator ecosystems, and the evolving relationship between earned media and broader brand marketing.
- Exceptional writing, communication, organization, and project management skills.
- Ability to manage multiple fast-moving priorities while maintaining strong attention to detail.
- Entrepreneurial, resourceful, proactive, and solutions-oriented with a strong ownership mentality.
- A genuine passion for beauty, wellness, lifestyle, culture, media, and the evolving consumer landscape.
Benefits
- Salary: $80,000 annually, based on experience
- 100% medical and dental coverage
- Bonus and commission opportunities
- Year-long Summer Friday hours
- 401(k) benefits
AZIONE
AZIONE was born in 2010 with the vision of being much more than a communications agency. We set out to inspire and empower each and every brand that we work at every stage of the journey by building collaborative relationships founded on trust, creativity and high impact results. We’ve spent the last 13 years building some of the most relevant emerging startups of our generation, and have been tasked with rethinking the way legacy brands approach winning their consumers, creating relevant campaigns and collaborations and rethinking strategies to ensure they’re acquiring loyal customers from day one. We are outside-in thinkers that are an asset to any brand looking to become enmeshed in the zeitgeist and engage consumers in impactful, innovative, and most importantly authentic ways.At AZIONE, we mean action.Follow us here: www.azionepr.com / instagram.com/azionepr
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