Responsibilities

• Build and maintain strong relationships with key consumer, lifestyle, wellness, consumer tech, retail, and pop culture media contacts, understanding what motivates editors and how to tailor stories accordingly
• Monitor media landscapes and identify reactive and proactive opportunities including newsjacking, trend-driven pitches, and timely commentary
• Correspond regularly with clients to provide updates on campaign progress and results, with the mentorship of more senior staff
• Create compelling content – from strategic client correspondence to creative pitches and press and influencer materials – all with an eye to detail and storytelling
• Drive highly organized day-to-day activities such as media tours and brand ambassador programs
• Share your know-how and lessons learned with AAEs, ACs and interns, as well as peers across the agency, to help further their growth, as well as your own

Requirements

• 2-3 years of PR experience, preferably in an agency setting and for national CPG brands
• Ability to build relationships with media and secure earned media coverage
• Strong writing skills with experience developing press releases, pitches, and client materials
• Ability to manage multiple projects, meet deadlines, and maintain attention to detail in a fast-paced environment
• Experience supporting and executing media relations initiatives and activations.
• Collaborative team player with a proactive mindset, strong communication skills, and the ability to adapt to evolving client needs
• Curiosity for what’s next — especially how AI is transforming communications

Benefits

• Our comprehensive rewards package is designed to enhance overall wellbeing with high-quality medical, dental, and vision care
• a 401k plan with a generous company match
• ample paid time off
• paid parental leave
• pet parent leave
• the flexibility of a hybrid work schedule
• a customizable lifestyle spending account
• a robust calendar of professional development
• social events that provide opportunities to form meaningful relationships with coworkers, and more special benefits and perks.