Account Director – Automotive Dealership Marketing

West Palm Beach, FL (On-site)

$60K/yr – $75K/yrFull time

Posted 3 months ago

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Job Description

Company Description

The RAM Group is a high-touch, consultative automotive marketing agency specializing in combining digital and traditional advertising under one roof to deliver exceptional and measurable results. Our data-driven strategies are fully transparent and focused on ensuring client profitability with tailored solutions. With dedicated in-house teams for areas like compliance, media, and data, we ensure quick, efficient, and accurate execution. As a strategic consulting partner, we prioritize ROI and empower our teams with ongoing education to maintain subject matter expertise and provide best-in-class marketing solutions. Our office is located in West Palm Beach, FL.

About the Role

We are hiring an Account Director with direct automotive dealership marketing agency experience.

This is not a general account management role. We are specifically looking for someone who has already worked inside an automotive marketing agency, understands dealer expectations, OEM compliance, co-op processes, and can step in immediately to manage accounts without a learning curve.

If you have not worked with automotive dealerships in an agency environment, this role will not be a fit.

What You’ll Do
  • Own day-to-day relationships with automotive dealership clients
  • Lead all client communication including calls, reporting, and strategy discussions
  • Manage execution across internal teams (paid media, SEO, creative, etc.)
  • Ensure all campaigns, creative, and deliverables are planned, built, and launched on time
  • Translate marketing performance into clear business outcomes for dealership stakeholders
  • Identify risks early and proactively manage client expectations
  • Ensure accounts are organized, proactive, and never reactive
Core Responsibilities
  • Build and manage monthly marketing plans and calendars
  • Ensure all creative (retail, evergreen, etc.) is built and ready ahead of deadlines
  • Oversee campaign execution across all digital and traditional channels
  • Manage reporting, performance reviews, and optimization strategy
  • Maintain alignment between client expectations and internal execution
Required Experience (Non-Negotiable)
  • 3+ years working in an automotive marketing agency
  • Direct experience managing car dealership clients
  • Strong understanding of:

OEM compliance and co-op

Dealer operations and expectations

Experience leading client calls and presenting performance

Experience managing multiple accounts simultaneously

What We’re Looking For
  • Someone who can run accounts independently from Day 1
  • Strong communicator who can confidently speak with dealership owners and GMs
  • Highly organized and detail-oriented
  • Proactive, not reactive
  • Comfortable owning both strategy and execution
  • No hand-holding required
What Success Looks Like
  • Clients feel confident, informed, and supported
  • Accounts are planned ahead, not rushed
  • Internal teams have clear direction and priorities
  • Issues are solved before they become problems
  • Leadership does not need to step in
Why Join The RAM Group
  • Work with a large, established automotive client base
  • High-performance, no-politics environment
  • Clear expectations and accountability
  • Opportunity to own and grow meaningful client relationships
Final Note

If you have not directly worked in an automotive marketing agency managing dealership clients, please do not apply.

The RAM Group / Marketing Consultancy logo

The RAM Group / Marketing Consultancy

The RAM Group and companies is a high-touch, highly consultative automotive marketing agency that specializes in both digital and traditional advertising. We use a data-driven approach to deliver effective strategies that yield both exceptional and measurable results through both digital and traditional forms. We were one of the first agencies to bring these two forms of advertising together for symbiotic marketing, managed under one roof, and with one point of contact. We are a strategic consulting partner with an ROI focus, that provides the most advanced marketing solutions for our clients ensuring their profitability with full transparency. With a multitude of ways to engage with consumers, we ensure our teams are being continually educated and trained to be subject matter experts. This gives us the ability to execute at a much higher level than others. There is nothing about us that is cookie-cutter. We provide solutions that are fully tailored to you and your business. Just like your dealership, having individual departments with department heads for accountability, we do the same. We have in-house teams exclusively dedicated to compliance, coop, Facebook, SEM, SEO, data, production, media, etc. With this structure we are able to guarantee a quick, efficient, and accurate turn around, because we understand the importance of being first to market.

Founded in 2002
West Palm Beach, Florida, USA
45 employees (15 in marketing)