18642-Manager Comms Designer
New York City, NY (Hybrid)
Posted 21 hrs ago
Job Summary
Own and optimize cross-channel media planning for clients and mentor the planning team, driving data-driven insights and cross-functional collaboration.
- Lead development and execution of integrated media plans
- Analyze audience, market, and campaign data to inform recommendations
- Collaborate across activation, strategy, analytics, and content teams
Job Description
Responsibilities
- Planning Excellence for the Client - Support and co-lead the development and execution of integrated, cross-channel media plans that directly address client business objectives.
- Planning Excellence for the Client - Analyze audience, market, and campaign data to provide insights that inform media recommendations and optimize plan performance.
- Planning Excellence for the Client - Prepare and present client-facing materials, including flowcharts, presentations, and competitive reviews, ensuring accuracy and strategic alignment.
- Planning Excellence for the Client - Participate in ongoing campaign monitoring, optimizations, and post-campaign analyses, delivering clear takeaways and actionable recommendations.
- Planning Excellence for the Client - Maintain strong understanding of client industries, goals, competitive environments, and evolving media landscapes.
- Planning Excellence for the Team - Act as a mentor and resource to Planning Associates and Senior Associates, providing guidance and supporting onboarding and ongoing training initiatives.
- Planning Excellence for the Team - Ensure high standards of documentation, project management, and adherence to Omnicom Media processes throughout all planning activities.
- Planning Excellence for the Team - Collaborate closely with internal teams-including activation, strategy, analytics, and content to ensure seamless plan implementation.
- Planning Excellence for the Team - Take initiative in updating and applying industry best practices, emerging technologies, and OM-specific tools to enhance planning outcomes.
- Planning Excellence for the Team - Proactively contribute ideas, solutions, and improvements to enhance team performance and client results.
Requirements
- Bachelor's degree in advertising, marketing, communications, business, or a related field.
- 3-5 years of experience in media planning or a related field (agency experience preferred).
- Strong analytical skills and proven ability to interpret and synthesize data into meaningful insights.
- Proficiency in Microsoft Excel, PowerPoint, and industry-standard planning tools.
- Effective written and verbal communication skills.
- Ability to manage multiple tasks, timelines, and priorities with organization and attention to detail.
- Collaborative, proactive, and committed to ongoing learning and professional growth.
Initiative unlocks business growth for the world’s most ambitious brands. We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame & Flow for brands like Nike, Volvo, Amazon, Constellation Brands, Merck, Anthropic, Paramount, and T-Mobile.Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 10,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.
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