Responsibilities

• Design and execute unified partner enablement strategy - Develop partner enablement roadmap aligned with GTM Acceleration team priorities, balance 1:few strategic engagement with 1:many scalable approaches, and manage enablement calendar with quarterly themes.
• Execute partner field marketing events - Plan and execute Partner Equip events (regional events, Re-Invent, Customer Contact Week) using GTM Acceleration team content, coordinate event organization and post-event surveys, and organize annual spotlight day.
• Manage partner communications and PartnerCast - Coordinate quarterly Connect roadmap sessions for authorized partners under NDA, manage one-to-many enablement sessions, and develop monthly newsletters and targeted communications leveraging GTM Acceleration team materials.
• Deliver targeted partner enablement programs - Conduct 1:1 enablement with Top N strategic partners on priority sales plays using GTM Acceleration team content, deliver 1:many sessions for long-tail partners, provide advanced enablement on agentic capabilities and developer tools, and coordinate beta and pre-launch enablement.
• 'Partnerize' GTM Acceleration team content - Collaborate with GTM Acceleration team and Marketing to adapt internal field activation content for Partner Central, remove sensitive information, and ensure alignment with field activation messaging.
• Enable AWS field teams on partner value - Conduct quarterly enablement sessions featuring partners and Partner BD representatives using GTM Acceleration team frameworks, establish monthly enablement cadence, and organize bi-weekly Partner Enablement sessions for Sales Team.
• Educate and coordinate with Partner Development ecosystem - Educate PDMs on partner practice development to drive AWS adjacent revenue, align PDM activities with GTM Acceleration team priorities, and serve as liaison between GTM Acceleration team and partner ecosystem.
• Coordinate content and speaker management - Identify and coordinate SME speakers for enablement sessions, review partner nominations from Partner BD, ensure materials are current and partner-appropriate, and coordinate cross-functional involvement from partners and AWS teams.